Buyers Edge Platform Marketing Project Specialist in Waltham, Massachusetts
Buyers Edge Platform is a newly formed services entity born out of the 20-year growth and success of its founding companies Dining Alliance, Buyers Edge Purchasing and Consolidated Concepts. Buyers Edge Platform represents a network of over 20 companies, and extends its technology solutions, administrative services, sales operations, partnerships and contracts to empower ?members? by leveraging the Platform?s resources and collective scale. Buyers Edge Platform represents over $7 Billion in annual food purchased across the country. At the core of the ?Platform? is the Buyers Edge software, which provides powerful data management, contract management, and analytics tools to businesses in the foodservice value chain.
The Buyers Edge Platform Manufacturer Relations and Marketing Departments are hiring a Marketing Project Specialist/Manufacturing Campaign Specialist to execute on a variety of campaigns for our key Manufacturer partners. We collaborate with 13+ companies within the Buyers Edge Platform to promote and drive new business to our manufacturer partners like Tyson, Unilever and Georgia Pacific. Your role will be to collaborate with our Platform company representatives and liaise with our manufacturer partners, to successfully manage the process and execute on multiple and simultaneous marketing campaigns. Ability to manage multiple and often changing priorities is a must, as well as working collaboratively and harmoniously with our corporate marketing department on strategy, implementation, and tracking of results.
We are looking for a highly organized individual, with strong project management skills, who is proactive and will fit with our collaborative culture. This individual should have a firm understanding of business processes, CRM systems, and project management systems as well as a grasp of a variety of marketing media and product marketing strategies.
Coordinate and provide reporting on all facets of campaign fulfillment ? content, target lists, approvals, timelines, tracking, reporting of results
Work with the Marketing team to maintain up-to-date statuses and timelines for manufacturer marketing campaigns
Manage multiple manufacturer marketing calendars
Manage marketing funds and budget
Define goals, objectives, and expected results
Obtain approvals of assets and processes from manufacturers as well as Platform brands
Create a single source of information about all manufacturers marketing campaigns
Streamline processes, allowing for increase in number of campaigns and campaign effectiveness
Maintain reporting dashboard for all manufacturers marketing campaigns
Daily interaction with our manufacturers partners on strategy, coordination, asset gathering, approvals, etc.
Liaise, communicate and coordinate with Platform company representatives, including CRM and Inside Sales Teams
Obtain campaign results and set regular meetings with key stakeholders
Compile quarterly and year end recaps
Make recommendations for process improvements
3-5 years? experience in relevant work is preferred
Proven work experience with marketing campaigns, project management, and Salesforce CRM
Strong Excel skills
Excellent communication and organization skills
Patience regarding shifting project scopes and priorities
Product marketing a plus
Food service experience a plus
401k Incentive Savings Plan with Employer Match
Health, Dental, Vision, Life, and Short-term disability insurance, plus other ancillary coverages
Personal Responsibility Paid Time Off