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C-4 Analytics SEO Strategist in Wakefield, Massachusetts

SEO Strategist: REMOTE – C-4 Analytics

C-4 Analytics is a fast-growing, private, digital marketing company that excels at helping automotive dealerships increase sales, increase market share, and lower cost per acquisition. We are currently hiring for a SEO Strategist: REMOTE as we look to expand our team and support our growing roster of local and national clients. Though this position can work from anywhere in the U.S. they will need to work EST hours. 

Who We're Looking For: SEO Strategist: REMOTE

SEO Strategists conduct SEO research and analysis that help improve our core offerings. They devise, implement and test SEO strategies, present campaigns and results to clients, and help monitor the ever-shifting automotive SEO landscape. Reporting to the Director of SEO, SEO Strategists will help us scale strategies that work across hundreds of clients while retaining the ability to troubleshoot and problem-solve for unique SEO issues. 

SEO Strategists have an advanced understanding of SEO best practices and an ability to demonstrate the value of SEO to our clients. They are expert communicators who are comfortable analyzing and reporting on results and operating in ambiguity. They are skilled at interacting directly with our clients and our agency leaders in a clear, professional manner. Ideally, SEO Strategists will have specific previous experience working with local SEO and Google Business Profiles, local backlinking campaigns, technical SEO or website audits. 

Additionally, SEO Strategists must be skilled at working under deadline pressure, must be able to produce clean copy in accordance with AP Style and must be able to produce compelling, original material with minimal supervision. Though this is not a volume-writing role, SEO Strategists will be expected to produce some optimized copy and social media content on a daily basis. Strong writing skills are a must, and the right candidate will enjoy having writing as a key component of their role. 

A day in the life of a SEO Strategist:

  • Deploying our SEO tactics and best practices to create effective organic campaigns for clients within and outside of their assigned portfolios. 

  • Conducting in-depth research and A/B testing on campaign performance through Google Analytics, Google Search Console, Moz, and other platforms in order to improve best practices and troubleshoot campaign performance issues. 

  • Managing a constant stream of shifting daily, weekly and monthly deadlines to effectively produce onsite, social and offsite content for a specific list of clients.

  • Editing the work of other members of the content team according to AP Style, and imbuing all relevant copy with SEO best practices. 

  • Overseeing site audits and rewrites while we onboard new clients, as well as complete strategic SEO work for existing clients.

  • Creating content for organic social media posts and assisting with overall team content production.

  • Presenting SEO strategies, campaigns and industry changes to internal and external stakeholders, including clients. 

  • Devising new SEO campaigns and strategies that leverage automotive business trends and emerging best practices. 

  • Training agency personnel on new SEO strategies, best practices, and other pertinent information and processes.

  • Responding to client inquiries regarding local SEO and Google Business Profiles. 

  • Creating SEO-focused marketing materials and client-facing collateral including case studies, white papers, presentation decks and more. 

  • Performing other duties as assigned. 

    SEO Strategist Job Requirements:

  • At least 2 years of experience developing and reporting on SEO campaigns and strategies for clients. Demonstrated history of/comfort with presenting to clients and key stakeholders.

  • Professional experience/specialization working within one of the following areas of SEO: local SEO, local backlink acquisition, GBP, technical SEO, site audits. 

  • Two-plus years of experience producing engaging, clean copy, preferably in accordance with AP Style. Must have experience in self-editing and peer-editing environments.

  • Demonstrated experience using common SEO industry tools such as Google Analytics and Google Search Console. Familiarity with Moz preferred.

  • Demonstrated history of producing work in a deadline-driven environment displaying strong time-management skills. Must be comfortable delegating work, establishing boundaries and managing up.

  • Portfolio should include creative marketing copy in many different styles. Samples including email marketing, website content and social media posts preferred.

  • Must be a clear, concise communicator willing to ask questions and flag potential workflow issues.

  • Ability to write professional emails and handle professional phone calls to clients and coworkers. Must possess the ability to use all Google products (Gmail, Docs, Drive, Calendar).

    Working at C-4 Analytics

    We encourage and reward our employees’ innovation and passion with quality benefits and compensation, including equity for all employees, both when they start and as they continue to grow with us. Our career development programs, employee peer resources, and community involvement, allow our employees  to establish lasting connections while making an impact that empowers and celebrates areas that have personal meaning. An unlimited paid time off policy supports a healthy work-life balance and individual well-being. Additional benefits like weekly lunch-and-learn sessions, community service opportunities, household accessible employee assistance program, tuition partnership discounts for employees and family members, and more allow our employees and their family to focus  on what matters most personally and professionally.

    All are welcome.    

    Starting with our hiring policy (https://c-4analytics.com/wp-content/uploads/2022/01/Hiring-Policy-est-10.01.2020.pdf) , C-4 Analytics provides an environment where your authentic self is celebrated while showcasing and growing your potential. We do not discriminate based on race, color, religion, national origin, age, sex, marital status, ancestry, medical conditions, pregnancy, veteran status, gender identity or expression, sexual orientation, or any other status protected under federal, state, or local law. We believe that a diverse and inclusive team environment is critical to our success and is achieved through people’s skills, experiences, and unique perspectives. That means your background and experience may not include all that is listed in the job description. We encourage you to apply anyway and let us know what your unique self can bring to C-4 Analytics.

    Key details about our company include:

  • We have 200-plus employees across Client Services, SEO/Content, Paid Search, Creative, Social Media, Product, Sales and Operations teams

  • We specialize in automotive digital marketing, and the rest of the industry follows our lead

  • We have three main offices: our headquarters in Wakefield, MA, and offices in Chicago, IL and Ann Arbor, MI

    Employee Perks & Bragging Rights

  • Competitive salaries and benefits packages, including 401k match

  • Hands-on training opportunities with leading companies like Google and Facebook

  • Weekly Innovation Hours and Lunch-and-Learns for employee development

  • 8-time National Best and Brightest Places to Work For Winner

  • Agency-wide volunteer days and company-sponsored team outings

  • Best-in-industry client-to-employee ratio

    What our Employees Say:

    Want to know what makes working at C-4 Analytics so rewarding? Take it from the true experts: our current teammates. Recent surveys about our workplace and culture suggest that our staff loves:

  • The People : It's not just a cliché; we have the best, hungriest and smartest team in the business.

  • The Culture : Teamwork. Camaraderie. Perseverance. We hire for these traits, and it shows.

  • The Growth : We place a real emphasis on training, development and career planning.

  • The Trust : Our managers empower their people and teams to thrive in their own ways.

  • The Challenge : We work in a competitive industry and a dynamic field. You'll never be bored!

    More About C-4 Analytics

    C-4 Analytics is a full-service advertising and digital marketing company. We take the guesswork out of advertising. We don’t over-promise: we over-deliver. We provide real value to our clients because we really value them as partners. We love Google and Facebook, but also love Instagram and Bing. We innovate, educate and instigate. We are forward-thinking, but we learn from the past. We are results-driven and our strategies drive results. We love the practical applications of psychology to marketing, but we aren’t above a good practical joke. We are team players, but we love to crush our competitors. We create an environment of respect and we respect the environment. We are the brains and the good looks. We are very humble. We are nerds, but cool, likable nerds. We are never gonna give you up. Never gonna let you down. We are all work and all play. We calculated that only 15.8% of visitors who started this paragraph would actually read this far down. We are C-4 Analytics.

    Want to know more ? Want to become part of our team? Ready to step up to the challenge? Send us your resume, along with a brief introduction explaining how you can help us continue to grow and deliver the highest level of client service.

     

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