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Philips Business Marketing Leader, Precision Diagnosis in United States of America - Home Based, Massachusetts

null If you are a Colorado resident and this role is a field-based or remote role, you may be eligible to receive additional information about the compensation and benefits for this role, which we will provide upon request. You may contact 888-367-7223, option 5, for assistance.

In this role, you have the opportunity to

Develop and execute the Go To Market approach for the portfolio of products, solutions and services in North America. You will collaborate with business leaders to ensure flawless New Product Introductions and Launches. The Business Marketing Leader will also support and coach the Modality Sales and Clinical teams to ensure Marketing strategy and plans are aligned.

You are responsible for

  • Supporting the Head of Marketing in crafting the Health System Marketing Plan for the Market

  • Driving the Business specific execution of the Health Systems Marketing Plan and translating and aligning those with the BMC plans

  • Supporting the leaders of the Precision Diagnosis, Image Guided Therapy and Connected Care businesses

  • Managing a team of Business Marketing Managers

  • Providing Market and Customer Insights and Trends to the Business

  • Responsible to form the cross-functional team required to plan and execute a product launch

  • Responsible to drive local product launches in line with the global strategy and the overall market's business and marketing strategy

Marketing Sales Support

  • Capturing, assessing and acting on win/loss analysis

  • Crafting localized assets and content for the sales teams in close collaboration with Marketing operations.

  • Supporting sales teams with background knowledge, market insights, competitive insights, instruments, and tools to support them in maximizing business opportunities.

  • Point of contact and “go to” resource for modality sales specialist and clinical application specialist for (pre-)sales support

To succeed in this role, you should have the following skills and experience

  • Four-year university degree is required; Master’s degree preferred

  • 15+ years of proven experience (B2B, B2C, B2G Marketing), Downstream Marketing required, brand management, new product launches and campaign management

  • Strong project management and organization skills

  • Excellent leadership skills

  • Breaking business category silos to ensure true customer centricity of Philips

  • Ability to lead through influence and to work effectively with senior executives

  • Bringing people together and aligning them around common goals; uses the power of Philips independent of organizational structures and reports

  • Strong ability to creatively problem solve, able to find solutions to difficult or sophisticated issues.

  • Drives continuous improvement via Lean (Certified Lean Advanced)

In return, we offer you

The ability to learn, grow and work with colleagues in a highly sophisticated, global organization where you can use your strengths to help drive strategic business initiatives for Philips. Additionally, we provide you a dynamic working environment in an innovative business, paired with a competitive salary, excellent benefits, and an encouraging atmosphere where you can sharpen your talents with new challenges and career opportunities.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.

It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.

As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

Equal Employment and Opportunity Employer/Disabled/Veteran