Sallie Mae Senior Manager, Marketing Technology Delivery in Newton, Massachusetts
When you join Sallie Mae, you become a champion for all students.
We’re on a mission to power confidence as students begin their unique journey. To help them plan their higher education, successfully finish, and prepare for life after school. To help them Start smart. Learn big.
Students need guidance navigating this important time in their life. They need someone who acknowledges that their education path is unique. They need a partner willing to evolve and not only meet but surpass their expectations. We’re changing. Because students need a better way.
We’re looking for people who are excited to drive this transformation. To break barriers and think of new ways to adapt, help, and create better experiences for students—and for each other.
This is where diverse backgrounds, beliefs, and perspectives matter. It’s where you’re empowered to bring your authentic self to work.
Feeling your best allows you to do your best. Our benefits take care of the whole you—from physical and mental to financial and professional. You’ll get opportunities to further your education and career, support for you and your family (including your pets!), paid time off to volunteer for the things that matter to you, and more.
We’re obsessed with impact and making a real difference. For us, that means putting relationships first, asking “why not?” when tackling challenges, and continuously learning new skills.
Come do more than join something, change something. For students, for future generations, for the future of education.
What You'll Contribute
The Senior Manager, Marketing Technology Delivery is a key contributor to the delivery of the overall Marketing Technology Strategy, as well as supporting tactical delivery of solutions to support on-going Marketing Operations.
The role will work cross functionally within MarTech as well as broadly across the IT and Business Development organizations to determine data needs and construct in support of new tool deployment within the MarTech space, helping deliver on the overall MarTech strategy.
In addition, the role directly supports the Campaign Operations group in its delivery of Marketing Campaigns across all products, channels and media, and liaises with IT to address data gaps and needs in support of these products and campaigns.
Primary duties will include engagement in and helping to drive the direction of major MarTech tool implementations ensuring the delivery provides the optimal solution to the operating areas as well as providing business value in line with organizational goals
What You'll Do
Strategic Planning and MarTech Tool Implementation
Provides planning, leadership and organization of the technical support for implementation of new MarTech tools.
Conducts meetings with appropriate personnel to define goals and objectives of business application and to ensure the data and implementation of the tools are optimized for the performance of the MarTech teams and in support of delivering business value across all product lines.
Establishes framework for proper development of the structure and components of a business application system by ensuring that effective methodology is used.
Works with other functional area on Streamlining, process enhancement, data cleans, Data architecture and identify marketing leads that can add value/revenue.
Ensures that current departmental tools and techniques are actively utilized.
Develops and maintain a thorough knowledge of multiple Sallie Mae business functions and products, and how the system and procedures that support these functions and products interrelate.
Learns business functions and systems outside of assigned responsibilities
Communicates ideas, system requirements, and system clarifications to assigned staff members, internal users, and external clients both verbally and in writing in a clear, concise manner and tailored to the appropriate audiences.
Maintains good general understanding of the other functional areas of the company and communicate to the appropriate staff information that has an impact on their assigned projects or responsibilities.
Maintains a working knowledge of the software environment and system resources currently available to perform the job efficiently.
Campaign Operations Support
Works closely with Campaign Ops team on new campaigns to define and identify data sources required to deliver the campaign, across all product lines, ensuring understanding of business intent as well as requirements
Liaises with technology to ensure data is made available, helping drive feature development and prioritization to ensure campaign timelines are met.
Supports training the Campaign Ops team to educate on new product data, tables, standards etc. that they need and should follow in campaign delivery.
Takes an active role in identifying and suggesting the training needs of the Campaign Ops staff.
The above information is intended to describe the general nature and level of work performed by employees assigned to this job; it is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees in this role.
What You Have
Minimum Education, Skills and Experience Required
Bachelor’s Degree in Computer Science, Computer Technology or related field and/or equivalent work experience.
5+ years of experience in Marketing Campaign Delivery.
4 years of experience as a project manager or equivalent role.
Ability to manage multiple projects.
Ability to establish standards to ensure projects are adequately estimated, controlled, tracked, and managed.
People management skills, which includes making hiring and firing decisions, counseling, coaching, and motivating staff.
Strong knowledge of software environment.
Strong knowledge of business environment.
Ability to use structured methodology for management of medium-to-large projects.
Ability to effectively represent Sallie Mae to representatives of outside organizations.
Interpersonal skills required for a team environment.
Effective written and oral skills.
Preferred Education, Skills and Experience
The Americans with Disabilities Act of 1990 (ADA) prohibits discrimination by employers, in compensation and employment opportunities, against qualified individuals with disabilities who, with or without reasonable accommodation, can perform the “essential functions” of a job. A function may be essential for any of several reasons, including: the job exists to perform that function, the employee holding the job was hired for his/her expertise in performing the function, or only a limited number of employees are available to perform that function.
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Sallie Mae is proud to be an equal opportunity (EEO) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, sexual orientation, national origin, age, genetic information, gender identity, disability, Veteran status or any other characteristic protected by federal, state or local law. If you'd like more information about your EEO rights as an applicant, please click here (https://https//www.eeoc.gov/employees-job-applicants) . EEO is the Law supplement (https://https//www.dol.gov/sites/dolgov/files/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf) . Click here (https://https//www.salliemae.com/legal/pay-transparency-policy/) to view the U.S. Pay Transparency Policy.
Reasonable accommodations are available for applicants with disabilities in all phases of the application and employment process. To request an accommodation please call (855) 756-2007 and choose option 9. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
Sallie Mae is proud to be an equal opportunity (EEO) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, sexual orientation, national origin, age, genetic information, gender identity, disability, Veteran status or any other characteristic protected by federal, state or local law. If you'd like more information about your EEO rights as an applicant, please click https://https/www.eeoc.gov/employees-job-applicants. https://https/www.dol.gov/sites/dolgov/files/ofccp/regs/compliance/posters/pdf/OFCCPEEOSupplementFinalJRFQA508c.pdf. Click https://https/www.salliemae.com/legal/pay-transparency-policy/ to view the U.S. Pay Transparency Policy.
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