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Toyota Digital Field Manager - SmartPath in Mansfield, Massachusetts


Who we are

Collaborative. Respectful. A place to dream and do. These are just a few words that describe what life is like at Toyota. As one of the world’s most admired brands, Toyota is growing and leading the future of mobility through innovative, high-quality solutions designed to enhance lives and delight those we serve. We’re looking for diverse, talented team members who want to Dream. Do. Grow. with us.

To save time applying, Toyota does not offer sponsorship of job applicants for employment-based visas or any other work authorization for this position at this time.

Who we’re looking for

Toyota is looking for a passionate and highly motivated Digital Field Manager. The primary responsibility of this role is to support Toyota and Toyota dealers by enriching digital strategy, evolving the future of virtual retail and consulting on Internet lead handling and website guest experience resulting in incremental vehicle sales.

Reporting to the Regional eCommerce Manager, the person in this role will support the Boston Regional Office’s objective to increase conversion of online to in-store guests and new vehicle sales.

What you’ll be doing

  • Lead and support Toyota’s initiative to innovate online and in-store retail with Toyota SmartPath. You will work with a district team to recruit dealers, launch, train and sustain SmartPath dealers in your territory.

  • Accurately analyze and assess dealership websites and process management to guide dealerships towards an enriched digital presence. Should have a good working knowledge of automotive dealer sales and service operations, SEO/SEM, internet lead handing, digital retailing and internet tools and platforms for automotive dealers.

  • Understanding of dealership CRM, Website, Sales, Social Media Presence, and Lead Management systems to ensure the attainment of eCommerce goals and strategies.

  • Consult with dealers on areas of opportunity to improve the dealer’s digital presence and performance.

  • Adapt to the evolving automotive market to assist dealers with retail innovation and online digital retailing.

  • Effectively communicate with Toyota Dealer Principals and General Managers regarding eCommerce goals, initiatives, and key performance indexes.

  • Maintain ongoing communication/collaboration with all Field Travelers (Sales / Service / Parts) to ensure that all common action plans and goals are pursued and reviewed with dealership personnel.

Qualification Section

What you bring

  • Bachelor’s Degree (or higher)

  • Knowledge and understanding of overall dealership operations.

  • Strong verbal and written communication skills.

  • Proficiency with Microsoft Suite of products

  • Demonstrated strong presentation skills with the ability to present and engage up to senior level management including Regional and Dealer operations.

  • Ability to work across cross-functional teams.

  • Demonstrated planning and proven organizational skills.

  • This position requires driving. A motor vehicle record that’s acceptable by company standards is required for this position

Added Bonus If You Have

  • Automotive dealership experience (i.e. retail and/or factory)

  • Automotive field experience (DM and/or DSPM and/or VPTS/eComm Analyst)

  • Experience working with CRM and digital retailing tools.

What we’ll bring

During your interview process, our team can fill you in on all the details of our industry-leading benefits and career development opportunities. A few highlights include:

  • A work environment built on teamwork, flexibility and respect

  • Professional growth and development programs to help advance your career, as well as tuition reimbursement

  • Team Member Vehicle Purchase Discount

  • Toyota Team Member Lease Vehicle Program (if applicable)

  • Comprehensive health care and wellness plans for your entire family

  • Flextime and virtual work options

  • Toyota 401(k) Savings Plan featuring a company match, as well as an annual retirement contribution from Toyota regardless of whether you contribute

  • Paid holidays and paid time off

  • Referral services related to prenatal services, adoption, child care, schools and more

  • Flexible spending accounts

Belonging at Toyota

Our success begins and ends with our people. We embrace diverse perspectives and value unique human experiences. Respect for all is our North Star. Toyota is proud to have 10+ different Business Partnering Groups across 100 different North American chapter locations that support team members’ efforts to dream, do and grow without questioning that they belong. As a company that has been one of DiversityInc’s Top 50 Companies for Diversity and a member of The Billion Dollar Roundtable supporting minority and woman-owned suppliers for over 10 years, we are proud to be an equal opportunity employer that celebrates the diversity of the communities where we live and do business.

Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law.

Have a question, need assistance with your application or do you require any special accommodations? Please send an email to