Staples Manager, Staples Media Network Analytics in Framingham, Massachusetts
Staples is business to business. You’re what binds us together.
Our digital solutions team is more than a traditional IT organization. We are a team of passionate, collaborative, agile, inventive, customer-centric, results-oriented problem solvers. We are intellectually curious, love advancements in technology and seek to adapt technologies to drive Staples forward. We anticipate the needs of our customers and business partners and deliver reliable, customer-centric technology services.
What you'll be doing:
You will play a pivotal role in Staples future by owning the strategy development & execution of Staples Media Network measurement & reporting program. You will manage people and processes related to the development of advanced analytics tools & dashboards to deliver accurate measurement & insightful reporting to Staples’ vendors. Staples is developing a successful retail media network, growing at an impressive rate year over year, with room for innovation to drive scale.
As the Staples Media Network Analytics Manager, you will work cross-functionally with business partners to design and implement analytical tools and reporting dashboards that support scaling the overall Staples Media Network business. You are a strategic thinker that consistently elevates your work. Acting as the lead of all vendor-facing analytics, you will create reporting wireframes, translate business needs into actionable plans for Staples developers, and support ongoing analytical & reporting needs from key vendors. You will leverage effective communication skills to translate complex analyses into understandable insights and develop a strong vendor facing analytics team. This is a unique opportunity to join a highly visible team that’s reshaping digital advertising. You are naturally curious and stay current on the MadTech/AdTech ecosystem, digital marketing, and retail media landscape
What you bring to the table:
Oversee all Staples Media Network measurement and reporting, including defining key KPIs, designing vendor reporting dashboards, and managing vendor facing analytics team
Translate campaign data and measurement into clear insights and actionable solutions for business and vendor partners
Leverage a data driven approach to evaluate optimization opportunities on reporting capabilities / tools
Identify and prioritize incremental opportunities and innovation for broader Staples Media Network business
This role will have no direct reports initially but will have input into the build-out of a team in 2023
Develop and manage Vendor Reporting Analysts in building reporting capabilities & supporting vendor analytics requests
Develop regular and impactful communication of progress and impact for Product & Ops Director and other senior stakeholders
Collaborate with Data Scientists and Engineers to design and create new analytical models, measurement pipelines, and visualization dashboards & tools
Partner effectively with Sales & Partnerships team to ensure business needs around measurement & reporting are captured & reflected in standardized measurement & reporting templates
Work cross-functionally with Sales & Partnership team to document and communicate capabilities, oversee and deliver customized vendor reporting, and prioritize vendor analytics asks
What’s needed- Basic Qualifications:
Bachelor's degree (or foreign equivalent) in mathematics, statistics, computer science, Information systems, or a directly related field plus 7 years of Analytics experience
Experience with web analytics tools such as Adobe Analytics, Omniture, SiteCatalyst, and/or Google Analytics
Expertise with SQL, Excel, and PowerPoint
Strong analytical and critical thinking skills; ability to break down complex problems
Strong understanding of retail media: programmatic, managed service, on/offsite, in store - and associated reporting and analytic models
Strong technical and analytical foundation, with relevant experience in digital media advertising reporting and technology being a plus (including on/offsite advertising reporting, DSPs, ad serving/data technology, etc.)
Proven success in building and leading people teams, as well as building/running sophisticated business processes across multiple internal teams in a high-growth environment
Proven experience presenting analytical insights and answering all technical/data questions through all stages of the sales and implementation process
Strong strategic and critical thinking skills; strong bias towards data-based decision making with the ability to break down complex problems and formulate plans
Strong conceptual skills and ability to translate theoretical concepts into analytical or research methodologies and tools
What’s needed- Preferred Qualifications:
Inclusive culture with associate-led Business Resource Groups
Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more perks and benefits (https://careers.staples.com/Staples-Life/Benefits)
Interested in joining the team? Check out our perks and benefits !
Staples believes Inclusion is a verb and we encourage diversity of thinking and ideas as well as backgrounds and experiences. Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.
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