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Avery Dennison Associate Product Manager - Packaging and Retail in Fitchburg, Massachusetts

Company Description

Avery Dennison (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs more than 30,000 employees in over 50 countries. Reported sales in 2019 were $7.1 billion. Learn more at

Job Description

Avery Dennison is seeking an Associate Product Manager to join the Fastener Solutions division. In this position, you will be aligned to the packaging and retail business and responsible for leading the P&L and commercial strategy. You will provide vision and direction to the organization and drive execution to achieve the strategic and P&L goals for this product portfolio. You will conduct market research and studies in order to analyze and present potential markets for new or existing products or services for Fasteners Solutions product lines and market segments. To be successful, you should be a collaborative leader with experience in demonstrating top and bottom-line results. You will report to the Global Market Manager, Packaging & Retail and be based out of our location in Fitchburg, Massachusetts.

Critical Objectives & Outcomes

  • Assist in analyzing market, competitive and tactical information to help better introduce/implement products, programs and services.

  • Assist in the strategic and tactical/business plans which effectively lead to the development of new businesses within the company.

  • Execute P&L analysis to understand key drivers of the business

  • Support and/or lead the development of segment insights and corresponding innovations, technology trends and new products to meet the needs of the customers and end users.

  • Provide input to the strategic and annual operating plans; collaborate with cross-functional team to meet evolving market needs.

  • Utilize the A3/Strategy deployment process to communicate key strategies and tactics in addition to executing against them.

  • Provide daily pricing guidance/approval to the sales team.

  • Execute a portfolio management approach to optimize growth and profitability; drive and influence strategies where logical.

  • Support and/or lead execution of multi-generation product plans including collaboration with:

  • Marcom and Sales on product promotions, training, sell sheets, data sheets and other sales tools and communication of product and service program changes

  • R&D, Supply Chain and Sales in the development/implementation of service and product strategies.

  • Handle critical value chain relationships with key customers, end users and third party influencers.

  • Develop & implement pricing guidelines to improve product line growth & profitability.


  • Bachelor’s degree within a business subject area or related field

  • Min 2 years product management, product development or product commercialization experience

  • 2 years of previous technical or commercial experience with plastic fastener products, or packaging industry, or comparable manufacturing industry preferred

  • Hands-on experience with product, customer and/or competitor analytics

  • Ability to influence & execute among an informal, cross-functional team in a matrixed organization

  • Interpersonal skills to work collaboratively with various partners who may have contending interests

  • Validated project leadership and critical thinking skills; ability to work efficiently on several simultaneous projects in a dynamic environment.

  • Ability to “think out of the box” and develop creative solutions


Additional Information

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled