Philips Senior Social Media Manager - Activation Hub in Cambridge, Massachusetts
If you are a Colorado resident and this role is a field-based or remote role, you may be eligible to receive additional information about the compensation and benefits for this role, which we will provide upon request. You may contact 888-367-7223, option 5, for assistance.
In this role, you have the opportunity to
oversee the paid social channel strategy across all social channels for Philips Personal Health (US & Canada). They will help to deliver on our business goals as they align to social media in support across all category, engagement, and D2C teams. Manage internal agency activation hub teams to deliver on agreed to KPIs, driving optimization, and create test and learns in alignment with global frameworks.
You are responsible for
Oversee social channel strategy and execution across Philips brand, category and D2C plans
Manage internal social agency resources
Align with global social channel leads across markets to bring best in class solutions to both the global and market teams
Work with brand engagement team to integrate influencer and engagement content into social media buys
Bring new tests and platforms to activation teams with proposed opportunities.
Work with activation hub content teams to ensure content is developed to meet best practices across all social platforms
Act as key point of contact for social partners (ex: Facebook)
You are a part of
The growth engine of the Personal Health team driving marketing excellence to support ongoing base business health as well as transform the business through new business initiatives. As part of the Marketing Team, you will work collaboratively with cross functional colleagues, connecting customer and consumers with personal care solutions improving health everywhere while growing as a business builder.
To succeed in this role, you must have the following skills and experience
Bachelor's degree in Marketing, Business Administration, or related field.
+7 years of experience at an agency or brand
Demonstrated track record of successful ability to manage large and complex projects or engagements.
Solid marketing background, with a key focus in understanding social media ecosystems
Built and managed social media strategies and test and learn frameworks
Experience executing social media campaigns across multiple platforms
Whatever it takes attitude and goal-oriented mindset.
Acts as a role-model for our Philips behaviors: Customer first, Quality & Integrity always, Team up to Win, Take Ownership to deliver fast, Eager to improve an inspire.
Excellent analytical thinking to be able to interpret large amounts of information and synthesize insights
Strong critical thinking to identify and synthesize patterns from emerging trends and translate into actionable recommendations for Philips
Project Management skills to effectively drive insight generation with in-hub media and campaign teams, local marketing team and media partner.
In return, we offer you
The opportunity to take your career to the next level in a world leading organization that is backed by a stable 120-year legacy of innovation. At Philips you’ll go as far and as wide as you aspire. The company makes sure of it through support of a formal development planning process, as well as countless opportunities to expand your knowledge and skill set through resources such as the Learning@Philips program, tuition reimbursement and mentor relationships.
Why should you join Philips?
Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.
To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there,you can also learn about our recruitment process, or find answers to some of the frequently asked questions.
It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.
As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.
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