Microsoft Corporation Senior Product Marketing Manager - Azure Applications in Cambridge, Massachusetts
US Marketing & Operations is the ‘Marketing and COO’ function for Microsoft United States, also known as the US subsidiary. USM&O executes company strategy and priorities that enable us to achieve our business goals with a focus on B2B customer engagement by developing and executing on go-to-market programs, Marketing Campaigns, and a Field Operating Model. Driving a common operating model across the US subsidiary ensures consistent, measurable execution and landing of priorities. Driving alignment with our internal corporate partners in organizations including Product Marketing, Marketing & Consumer Business, Worldwide Commercial Business, Engineering, and Field Leadership is also critical to our collective success, as is continuing to listen, learn and respond via rapid feedback loops.
This role will report into the Azure Business Group Applications & Infastructure Lead and will be responsible for the end to end go-to-market plan for Azure applications across the US subsidary.
The Senior Product Marketing Manager must develop strong partnerships across marketing, partner, services and sales to lead and execute the priorities. They
will be required to have or develop a strong understanding of Azure Applications, at the 200 - 300 level, and a deep understanding of customer solutions and strategies. In addition, the Senior Product Marketing Manager must be able to articulate the competitive landscape and develop compete strategies and product differentiation by leveraging corporate and local research, partner insights and customer feedback. Examples of Azure Application solutions are Application PaaS, Container Services, Microservices, Functions, Pivotal and OpenShift.
This role relies on strong business acumen and being well versed in sales, planning, and project management are key to being successful in this role. Successful candidates excel at cross team collaboration and have a history of solving tough problems in complex environments, as well as the ability to demonstrate leadership and influence across a diverse set of stakeholders.
Own and Land Your Propositions
Plan and execute activity that promotes Azure Application services to drive revenue growth; lead key product/services moments/activities/releases
Maintain Azure Applications knowledge and evangelize the product internally and externally to influencers, sales (for pre-sales and consumption driving) customer and partner scenarios
Act as the voice of the field by ensuring timely updates/feedback to corporate on Azure Applications execution and performance in the US
Land & Create sales programs to drive net new business
Ensure high ROI on investments
Own the product marketing strategy for your relevant Azure ApplicationsScenarios
Orchestrate the creation of marketing plans and campaign investment decisions.
Lead targeting for marketing-owned campaigns and activities, partner with segment/channel teams to prioritize investment decisions for non-product-marketing owned activities.
Determine a common set of KPIs for marketing activities in collaboration with other teams involved
Own execution to deliver on business metrics related to the Rhythm of the Business and orchestrate Correction of Errors plans
Develop local business management strategy - partner with the Partner Organization and Microsoft Services (Consulting & Support) to interpret market opportunity and risk and build appropriate GTM/CoE Plan
Determine key insights and asks to accelerate adoption of Azure Applications, qualify inhibitors (with recommendations) to escalate to Leadership Team and Corporate
Track and report marketing performance/KPIs through standardized marketing tools.
- 5-7 years of e xperience in technology product marketing, preferably cloud services.
5-7 years of expierence selling cloud services or application development services to customers with a focus on cloud application development.
Strong executive communication, storytelling skills, and the ability to translate complex ideas into simple stories.
Strong Business Analysis Skills (understands financials, sales processes, scorecards and key performance indicators)
Track record of cross-group collaboration skills and ability to manage stakeholders across large matrix organizations.
Track record of executive influencing and stakeholder management skills
Education: Bachelor’s Degree (B.S./B.A.) required, MSC/ MBA a plus, relevant fields of study include Marketing, Business, Computer Science and/or equivalent experience.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form (https://careers.microsoft.com/us/en/accommodationrequest) .
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