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Akamai Technologies, Inc Senior Manager, Global Brand and Messaging - Remote in Cambridge, Massachusetts

Would you like to design a brand messaging strategy positioning Akamai as the leader in building, securing, and delivering digital experiences?

Are you an innovative thinker and natural storyteller who can help answer the question "Why choose Akamai?"

Join our Brand Campaign & Content Team

The Brand & Messaging team helps to define our brand strategy and bring our brand identity to life. We work cross-functionally with creative, content, digital marketing and product teams to develop strategy for building our brand, helping Akamai's marketing efforts to be more consistent and land with greater impact.

Partner with the best

As a Senior Manager, Global Brand and Messaging, you'll develop and implement Akamai's global brand positioning and messaging strategy. At a time when we measure brand engagement in seconds versus minutes, we are looking for a natural storyteller to work at the forefront of answering the question Why choose Akamai?

As a Senior Marketing Manager, you will be responsible for:

  • Developing strategy for brand positioning and messaging to build the Akamai brand and enhance our reputation in security and cloud compute

  • Leading various cross-functional brand and messaging projects with internal stakeholders to ensure consistent execution in the market

  • Developing messaging architectures and narratives that support top-level brand goals and programs, including campaigns and thought leadership content

  • Conducting research, including brand perception studies, audience and customer research, and brand lift studies to inform our brand strategy and measure its impact

  • Helping to hone our brand personality, including brand voice and providing guidelines to ensure consistent execution and governance

  • Conducting workshops and training internal organizations on brand and messaging processes and initiatives

Do what you love

To be successful in this role you will:

  • Have 12 years of relevant experience and a Bachelors degree in digital marketing or site merchandising or its equivalent

  • Possess relevant experience in corporate messaging, brand strategy, and thought leadership role(s)

  • Be a natural storyteller with ability to see big-picture strategy

  • Have exceptional messaging and writing skills, particularly the ability to create simple, compelling messages and value propositions for complex offerings

  • Have ability to influence through problem-solving and consensus-building across functions, divisions, geographies, and all levels of leadership

  • Have solid understanding of customer/market research, brand identity/personality, brand health management, and audience insights

Work in a way that works for you

We recognize that the way in which people want to work and deliver at their best can vary for each person.

This is a flexible role and may be performed at your home and/or the local Akamai office (in the country advertised). We are happy to discuss working options in this role and encourage you to speak with your recruiter in more detail when you apply.

Working with us

At Akamai, were curious, innovative, collaborative and tenacious. We celebrate diversity of thought and we hold an unwavering belief that we can make a meaningful difference. Our teams use their global perspectives to put customers at the forefront of everything they do, so if you are people-centric, you'll thrive here.

Working for you

At Akamai, we will provide you with opportunities to grow, flourish, and achieve great things. Our benefit options are designed to meet your individual needs for today and in the future. We provide benefits surrounding all aspects of your life:

  • Your health

  • Your finances

  • Your family

  • Your time at work

  • Your time pursuing other endeavors

Our benefit plan options are designed to meet your individual needs and budget, both today and in the future.

About us

Innovating on a global scale, we deliver our customers a fast, smart and secure intelligent edge platform. Working against a backdrop of digital collaboration, our highly skilled teams build progressive solutions that have the scope to transform entertainment, business, and life in ways that we have yet to imagine.

Join us

Are you seeking an opportunity to make a real difference in a company with a global reach and exciting services and clients? Come join us and grow with a team of people who will energize and inspire you!

Akamai Technologies is an Affirmative Action, Equal Opportunity Employer that values the strength that diversity brings to the workplace. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of gender, gender identity, sexual orientation, race/ethnicity, protected veteran status, disability, or other protected group status.

Akamai is committed to complying with COVID-19 requirements in the countries where it operates. For locations or roles subject to vaccination mandates, we require proof of vaccination or an approved exemption, if permitted, as a condition of employment. We will provide additional details regarding our vaccine record submission and exemption request protocols during the hiring and onboarding process.