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Philips Marketing, eCommerce Director - Health Systems (Northeast) in Cambridge, Massachusetts

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If you are a Colorado resident and this role is a field-based or remote role, you may be eligible to receive additional information about the compensation and benefits for this role, which we will provide upon request. You may contact 888-367-7223, option 5, for assistance.

In this role, you have the opportunity to

You will lead our eCommerce practice on our Digital & eCommerce North America team supporting our entire Health Systems portfolio. You will be responsible for developing a comprehensive strategy and executing on a plan to drive online revenue, orders, and customer loyalty. Philips has an ambition to drastically grow our eCommerce business for B2B and we are looking for a seasoned leader to help us achieve our growth targets. The ideal candidate is someone who is intimately familiar with omni-channel digital marketing and has experience building eCommerce programs from the ground-up with a track-record of achieving online sales targets while innovating to continuously improve the customer experience. The eCommerce Director will oversee the end-to-end online purchase journey and work across marketing and sales functions including supply chain and customer services using CRM, eStore/Portals, Electronic Data Interfaces (EDI), and 3rd Party Platforms to drive digital sales. This is a high-visibility role and with responsibility for driving significant revenue and order contributions to Philips North America and Philips overall.

You are responsible for

  • Develop strategy and plan for delivering online sales for entire North America market Health Systems portfolio. Responsibility over the Philips eStore and related Portals as well as a close partnership and integration with our North America Amazon initiatives.

  • Work with Digital campaign programs team to develop and integrate digital programs (organic and paid) across the customer journey to support achievement of online sales activities and objectives

  • Build a comprehensive strategy for driving penetration (customer onboarding) and preference (utilization of online store and EDI)

  • Partner with creative teams and content teams to build-out and optimize design and content to have a best-in-class eStore experience for our customers

  • Collaborate closely with Supply Chain to ensure campaign programs and product forecasts enable a desired customer experience on the online store

  • Engage Operations to handle customer issues by order desk for online orders from store and EDI

  • Support Sales and Business Managers in their execution of their sales strategies and plans

  • Serve as the key point of contact for all direct online topics for internal (sales, marketing, customer services, operations, and IT) and external partners (search, affiliate, and marketing agencies)

  • Play a key role in contributing to annual marketing and sales operations plans for the North America market with accountability for delivering to revenue and order goals

  • Lead teams to establish and drive a regular cadence of reviewing key performance metrics versus target and identification of root causes and actions needed to drive continuous improvement

  • Collaborate with Central Global Digital organization and other global market teams to scale best practices for Philips eCommerce

  • Identify new business development opportunities proof of concept testing within direct online space to consistently grow business for maximum value realization

To succeed in this role, you should have the following skills and experience

  • Robust omni-channel and Digital and eCommerce experience, developing programs across the end-to-end customer decision journey and delivering on online sales targets

  • Direct experience with eCommerce platforms (e.g. Hybris, Magento, etc.)

  • Experience managing an online store front. Amazon experience a plus.

  • Experience managing a direct team as well as well as indirectly managing across supporting functions

  • Ability to engage marketing and sales leadership and teams to develop an eCommerce strategy and program to support objectives

  • Understanding of how to gather insights from program performance data and develop recommendations to drive measurable improvement in results

  • Experience drawing on market and audience insights to structure pilot programs to test and uncover new growth opportunities

  • Ability to manage a complex and diverse set of stakeholders, across functions and geographies and to act as a key point of contact to marketing and sales leadership

  • Excellent verbal and written communication skills

  • Demonstrated success delivering projects on time and within budget

  • High attention to detail

  • A passion for problem-solving, learning, and educating others

  • A hands-on, roll-up-your-sleeves, can-do attitude

EXPERIENCE REQUIRED

  • in Digital Marketing, Marketing, Business Administration or a related field.

  • Healthcare technology marketing experience a plus10+ years of experience in eCommerce/Digital Marketing/Marketing/Sales Operations or similar

  • Bachelor’s degree, MBA preferred. Preferably

In return, we offer you

A path towards your most rewarding career. Succeeding in this market-based role in a complex environment will open many doors for your long-term career, inside and outside of Philips. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video. To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.

It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.

As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

Equal Employment and Opportunity Employer/Disabled/Veteran

No Sponsorship offered:

"US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa."

No Relocation:

“Company relocation benefits will not be provided for this position. Candidates need to live within the territory”

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