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Sanofi Group Director, US Neurology - HCP Marketing Tolebrutinib in Cambridge, Massachusetts

Position Overview / Key Responsibilities:

Competencies and expectations associated with this role include but are not limited to the following:

  • Lead the Tolebrutinib US HCP marketing efforts for all potential MS indications (RRMS, PPMS, NR-SPMS) launch

  • Continuous assessment and validation of brand differentiation and reasons to believe.

  • Lead US execution of brand positioning and messaging.

  • Lead US Unbranded and branded professional campaign execution.

  • Lead HCP and manage 2 direct reports on the development of HCP field strategy and materials for both sales and TLLs

  • Lead US execution on customer segmentation and implementation strategies.

  • Development of the non-personal strategy across HCP segments.

  • Compliantly engage with HCP thought leaders and analyze market research to understand brand challenges and opportunities, to influence perceptions, and to develop advocates.

  • Lead marketing collaboration with Value Access and Market research teams.

  • Close collaboration with global and cross functional partners (including legal, medical, regulatory, sales, TLLs and training).

  • Close collaboration with consumer marketing and digital lead to ensure alignment and innovation opportunity for brand.

  • Oversee PRB meetings and coordinate OPDP submission of launch materials for MS indications.

  • Develop and maintain effective collaborative working relations with agency partners to ensure proper execution of HCP objectives and initiatives.

  • Lead the development and management of the Tolebrutinib HCP marketing budget.

  • Work effectively within the established corporate and industry compliance guidelines.

Education/Experience Qualifications:

  • Bachelor’s degree and 4-8+ years’ experience in product/brand management, and/or strategic marketing, commercial / business development in the pharmaceutical or biopharmaceutical industries.

  • A comprehensive understanding of the key dynamics driving the US health care environment.

  • Ability to quickly understand and communicate all clinical data / publications to support business objectives.

  • Understanding of market research, creative development, and experience with the regulatory review/approval process

  • Ability to interact widely and effectively both within the company and with cross-functional partners (i.e., on an interdepartmental and interdisciplinary basis).

Preferred Qualifications:

  • Demonstrated ability to understand and anticipate customer needs (internal and/or external).

  • Strong project management skills.

  • Exceptional communication and presentation skills.

  • Experience managing an advertising agency and related budgets.

  • Demonstrated analytical skills.

  • Passionate, confident, articulate, and comfortable in a team environment.

  • US pharmaceutical marketing and/or launch experience preferred.

  • US Pharma sales experience.

Professional Skills & Behavioral Competencies:

  • Excellent organizational, interpersonal, presentation and communication skills with the ability to communicate and present to different levels in the organization.

  • Ability to lead in an ambiguous environment across different functions and company cultures.

  • Strategic thinking and prioritizing capacity.

  • Analytic and synthesis capacity with the ability to understand, simplify and communicate effectively with others.

  • Demonstrated ability to work effectively with cross-functional groups.

  • Ability to think creatively and lead innovative projects.

  • Performance orientation and ability to drive, work and deliver along agreed timelines.

  • Team oriented.

  • Willingness to go the extra mile.

  • Readiness to travel (up to 40% of time).

As a healthcare company and a vaccine manufacturer, Sanofi has an important responsibility to protect individual and public health. All US based roles require individuals to be fully vaccinated against COVID-19 as part of your job responsibilities.

Fully vaccinated, according to the CDC, an individual is considered to be “fully vaccinated” fourteen (14) days after receiving (a) the second dose of the Moderna or Pfizer vaccine, or (b) the single dose of the J&J vaccine. Fully vaccinated, for new Sanofi employees, is to be fully vaccinated 14 DAYS PRIOR TO START DATE.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

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At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

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