Sanofi Group Director Dupilumab US Nasal Polyps HCP Marketing in Cambridge, Massachusetts

Sanofi Genzyme , the specialty care business unit of Sanofi, focuses on rare diseases, multiple sclerosis, oncology, and immunology. We help people with debilitating and complex conditions that are often difficult to diagnose and treat. Our approach is shaped by our experience developing highly specialized treatments and forging close relationships with physician and patient communities. We are dedicated to discovering and advancing new therapies, and to providing hope to patients and their families around the world.

Job Title: Director/Associate Director, Dupilumab US Nasal Polyps HCP Marketing

Position Overview/Key Responsibilities:

  • Lead the Respiratory US Dupilumab HCP marketing efforts for the Nasal Polyps launch

  • Competencies and expectations associated with this role include but are not limited to the following:

  • Continuous assessment and validation of brand differentiation and reasons to believe

  • Brand positioning and message development

  • Unbranded and branded professional campaign lead

  • Development of HCP in-office support strategy and materials

  • Customer segmentation and implementation strategies

  • Development of the non-personal strategy across segments

  • Continuous assessment for alignment with Dupilumab franchise strategy and opportunities to leverage franchise synergies

  • Support Field force recommendation and target approach

  • Close collaboration with alliance co-promote partners

  • Brand lead for the Joint Review Committee (JRC); oversee all JRC meetings and coordinate OPDP submission of launch materials

  • Manage advertising agency partner and other vendors to ensure proper execution of objectives

  • Support the development and management of the Dupilumab Nasal Polyps marketing budget

  • Work effectively within the established corporate and industry compliance guidelines

Qualifications

Experience Qualifications:

  • Bachelor’s degree and 5-10+ years’ experience in product/brand management, and/or strategic marketing, commercial / business development with product launch experience in the pharmaceutical or biopharmaceutical industries

  • A comprehensive understanding of the key dynamics driving the US health care environment

  • Ability to quickly understand and communicate all clinical data / publications to support business objectives

  • Biologic product launch experience

  • A deep understanding of the respiratory market

  • Understanding of market research, creative development and experience with the regulatory review/approval process

  • Ability to interact widely and effectively both within the company and with co-promote partner (i.e., on an interdepartmental and interdisciplinary basis).

Preferred Qualifications

  • Demonstrated ability to understand and anticipate customer needs (internal and/or external)

  • Strong project management skills

  • Proven ability to cooperate transversally

  • Exceptional communication and presentation skills

  • Experience managing an advertising agency and related budgets

  • Demonstrated analytical skills

  • Passionate, confident, articulate, and comfortable in a team environment

  • Experience in international marketing (non-U.S.) within a complex, global commercial pharmaceutical or biotechnology organization

Professional Skills

  • Excellent organizational, interpersonal, and communication skills

  • Ability to lead in an ambiguous environment across different functions and company cultures

  • Strategic thinking and prioritizing capacity

  • Analytic and synthesis capacity with the ability to understand, simplify and communicate effectively with others

  • Demonstrated ability to work effectively with cross-functional groups which may include Marketing, Global Marketing, Sales, Research & Development, Medical Affairs, Business Development, Market Research, Life Cycle Management and Finance

  • Ability to think creatively and lead innovative projects

Behavioral competencies

  • Performance orientation and ability to work and deliver along agreed timelines

  • High level of interpersonal/communication skills with ability to

  • Communicate and present on different levels in the organization

  • Address the Marketing and Medical communities as a target groups

  • Team oriented

  • Willingness to go the “extra mile”

  • Readiness to travel (up to 40% of time)

Job: Marketing

Primary Location: United States- Cambridge, Massachusetts

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

#GD-SG #LI-GZ

At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.

With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe.

Sanofi, Empowering Life