Dana-Farber Cancer Institute Creative Director, Development Communications in Brookline, Massachusetts
The Creative Director works with Assistant Vice President, Development Communications to manage fundraising brand development and set creative strategy for the Division’s marketing communication programs.
Embody Dana-Farber’s Core Values: Impact; Excellence; Compassion & Respect; and Discovery every day. Add value to the Dana-Farber community by seeking opportunities to collaborate across the Institute. Foster an ethical, positive, results-oriented culture founded on open communication.
Responsible for assisting the entire Division with reaching annual fundraising goals in excess of $240 million.
Located in Boston and the surrounding communities, Dana-Farber Cancer Institute brings together world renowned clinicians, innovative researchers and dedicated professionals, allies in the common mission of conquering cancer, HIV/AIDS and related diseases. Combining extremely talented people with the best technologies in a genuinely positive environment, we provide compassionate and comprehensive care to patients of all ages; we conduct research that advances treatment; we educate tomorrow's physician/researchers; we reach out to underserved members of our community; and we work with amazing partners, including other Harvard Medical School-affiliated hospitals.
PRIMARY DUTIES AND RESPONSIBILITIES:
Set and maintain brand/design standards across all Development communications collateral - print, photography, video and digital. Specifically:
Develop creative strategies for meeting the marketing needs of 10 business units, additional specialty areas, and the Division as a whole;
Collaborate with Development Communications and Online Marketing team members and outside vendors to ensure design projects are completed on time and on budget;
Implement DFCI graphic standards for usage, format, logos, and color. Oversee internal and external designs, ensuring adherence to graphic standards and brand consistency;
Assess and update business unit program and fundraising brands as necessary;
Work with the Assistant Vice President, Development Communications when outside consultants are engaged in branding and marketing initiatives;
Develop and oversee design/creative of major Development publications including the Annual Honor Roll of Donors, Impact and Milestones newsletters, and others;
Consult with staff on relationships with freelance photographers/videographers and management of the Development’s database of visual content (photo and video);
Directly supervise one Assistant Creative Director, one Marketing Operations Assistant Director, two Assistant Art Directors, and one Junior Designer in developing and executing creative strategies to meet the needs of assigned business unit clients, delivering superior creative on time and on budget
Contribute to, or oversee, up-front creative strategy development for all projects and programs;
Review all projects before they are circulated for approval;
Review all marketing plans to ensure that proposed creative supports business unit and Development goals;
Develop strategies to motivate staff and encourage their professional and skill development.
Stay abreast of trends in design and marketing technology, working with Online Marketing, Marketing Operations, and Development IS to facilitate trainings, upgrades and new purchases as necessary.
Provide backup to the Assistant Vice President, assuming day-to-day leadership and management of team when needed.
Along with the AVP of Development Communications, Associate Directors of Development Communications, Assistant Director of Marketing Operations, and AVP of Online Marketing, serve as a key leader for the overall Development Marketing area by:
Working to continually build and enhance the team’s skill set and reputation
Bringing proactive, new ideas and strategies to the table that help the team work more efficiently and successfully; and
Planning for and leading portions of team meetings and retreats.
Reports to Assistant Vice President, Development Communications. Supervises two Assistant Art Directors, one Graphic Designer, one Junior Designer and Marketing Operations Team. This individual will work with a variety of individuals throughout the Institute.
MINIMUM JOB QUALIFICATIONS:
Bachelor’s degree in graphic design or equivalent experience with seven to 10 years’ experience required.
KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:
Superior graphic design, supervisory and communication skills, and the ability to collaborate with a wide variety of personalities, are necessary. Excellent organizational skills and the ability to manage multiple projects simultaneously and provide quality service to multiple Development and program offices are also necessary. Experience developing and implementing complex branding programs is required. Solid pre-press knowledge, typography skills, and organizational skills required. Solid Mac skills, including fluency in OS X, InDesign, Illustrator, Photoshop, and Office software required. Experience in web design and production, including front-end coding for web and email, preferred. Experience with Blackbaud and/or Luminate preferred.
Office in typical office setting. A quiet workspace will be provided. Works on deadline. Some use of personal vehicle for business purposes may be required.
Dana-Farber Cancer Institute is an equal opportunity employer and affirms the right of every qualified applicant to receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, national origin, sexual orientation, genetic information, disability, age, ancestry, military service, protected veteran status, or other groups as protected by law.
Job ID: 2018-10964
External Company URL: www.dana-farber.org