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Verndale Visual Design Lead in Boston, Massachusetts

About the Visual Design Lead Position

Job Description:

Verndale is seeking a dynamic Visual Design Lead to join its growing practice. Reporting to the VP of Experience Design, the Visual Design Lead is responsible for creating pixel-perfect executions across digital platforms – making every online interaction between a brand and its customers beautiful, frictionless and valuable. The right candidate will not only be an excellent digital designer with an impressive portfolio of web and mobile work, but will be a strong, positive presence, and a persuasive seller of creative thinking. In short, you have jazz hands, and you’re not afraid to use them.

The Visual Design Lead must be a creative thinker who is able to work independently and collaboratively with other members of the Experience Design team to ensure designs are consistent with Verndale’s high standards for aesthetics, usability, and accessibility. The work requires a strong understanding of user-centric, web design principles with a consistent focus on user experience best practices. Ideal applicants will have experience with Responsive Web Design (RWD) and the ability to design web sites for mobile use.


  • Lead discovery workshops with clients to surface critical brand, user, and business needs and/or collaborate on design approach

  • Translate client business requirements, user needs, and technical requirements into designs that are visually enticing, easy to use, and emotionally engaging

  • Develop design systems that are able to work on multiple devices and within modular CMS platforms

  • Communicate ideas and concepts clearly, concisely, and persuasively to clients and the internal team

  • Work closely with Project and Experience Design teams to understand and translate requirements

  • Maintain current, relevant knowledge of user design trends, standards, and techniques

  • Develop and maintain visual design libraries and UX pattern libraries for consistent design

  • Effectively communicate with developers and other project team members through the implementation phase to realize design vision

  • Act as a resource and thought partner to colleagues


  • Bachelor’s degree or equivalent in graphic design, visual communication, or related field

  • 5+ years professional experience in responsive and mobile web design

  • Strong web design/visual design, layout, and typography skills with excellent attention to detail

  • The ability to push and bend brand guidelines without breaking them

  • Expert in Sketch or Figma

  • Proficient in Adobe Photoshop, Illustrator, and InDesign

  • Affinity for current industry developments, design trends, and technologies

  • Ability to react well to design direction and feedback from both team and clients

  • Well organized, responsible and dedicated, with the ability to work on multiple projects and deliver refined design in a short time

  • Online Portfolio of work required

    Ten Great Reasons to Work at Verndale

  • We are a rapidly growing company that is just as scrappy and entrepreneurial today as when we were founded in 1998.

  • We are relentlessly curious, and enthusiastically solve our client’s complicated business problems through technology, data, and design.

  • We foster a culture that enables every person in the organization to do the best work of their career.

  • We offer regular training and professional development to move careers forward.

  • Client and employee satisfaction are our two most important business metrics.

  • We celebrate and champion diversity, equity, and inclusion.

  • We offer generous paid company holidays, vacation, and paid sick time to every employee starting on day one.

  • We provide top-of-the-line benefits including health, dental, vision, 401K, LTD, STD, Life Insurance, EAP, HRA and more. For our Quito Employees we offer top-of-the-line Health Insurance, plus monthly perks customized to meet individual employees’ needs.

  • We support a healthy work/life balance.

  • We are fully remote enabled and embrace the evolving definition of the workplace.

    About Verndale

    Verndale is a customer experience agency, purpose-built to help marketing and technology leaders connect the dots of the consumer journey. From our offices in Boston, Los Angeles, Minneapolis and Quito, we design and build digital experiences, and enable marketing technologies that bring brands and their customers together.

    We know that in order to go great work, you have to make work great. Verndale is committed to always being a company that celebrates diversity, equality and inclusion. We strive to recruit and retain people who are committed to creating the climate of respect that is essential for individual and company success. Verndale's services are built around a core methodology that encompasses Growth Strategy, Experience Design, Technology Enablement, and Experience Optimization.

    Learn more at

    Compensation & Benefits

    Verndale is proud of the fun, diverse, and respectful company environment we enjoy on a daily basis. Competitive compensation and comprehensive coverage for medical, dental, life, disability and a 401(k) savings plan are offered to all full-time employees. Ample company paid holidays and personal time off make having a work-life balance possible. For some roles, remote work is a definite possibility; we believe in hiring the best and keeping our own happy and motivated.

    Verndale is an Equal Opportunity Employer. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.


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