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VMware Sr. Product Marketing Manager - Opportunity for Working Remotely in Boston, Massachusetts

Job Role and Responsibility:

We are searching for a marketing professional with a blend of technical and business skills, and a good understanding of Digital Workspace, to be part of our Value Realization team. You will work closely with our marketing, product management and sales organization to develop, maintain and promote tools, methodologies, programs, and assets that highlight the business value of our platform. You will partner with Sales and Channel Partners to develop and present business cases to end-customers. You will build and maintain horizontal and vertical use-cases of our solutions and their associated value areas. You will create business messaging and content for specific target audiences in the sales cycle. You will train our Sales teams and Partners on our business case development tools, methodologies and content. Effective communication of timely market data and business case analysis to VMware’s sales organization will be a key part of your responsibilities. This is a dynamic role with rapidly moving boundaries that requires a good understanding of analytical techniques. You will need to interact with our global teams, which will require some travel.

Required Skills:

  • You have at least 5+ years of experience working in the technology sector in a Product Marketing, Partner Marketing or Business Operations role

  • You have the ability to work in a fast-paced environment demonstrating autonomy in conforming to strategic intent while adhering to team values

  • You have a good grasp of B2B solutions/services, challenges, and opportunities

  • You have a solid understanding of the End User Computing/Digital Workspace marketplace and are familiar with the other leading players

  • You have experience positioning technical products to technical users & business decision makers

  • You have experience with financial modelling, Total Cost of Ownership (TCO), ROI calculations, and other budgeting/forecasting techniques

  • You have defined, developed and led customer and/or partner programs

  • You have strong communication, presentation and interpersonal skills

  • You use a logical approach to solve problems, improve processes and resolving conflicts reconciliation


  • A proven grasp of the challenges faced by customers in digital workspace transformation

  • IT consulting experience

  • You have both inbound and outbound product management/marketing experience

This job may require the candidate to travel and/or work from a facility that requires full vaccination prior to entry.

Category : Marketing

Subcategory: Product Marketing

Experience: Manager and Professional

Full Time/ Part Time: Full Time

Posted Date: 2022-04-18

VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what’s possible today at

Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.