CBRE Sr Marketing Specialist, Solutions Excellence Team in Boston, Massachusetts
Sr Marketing Specialist, Solutions Excellence Team
Boston - Massachusetts - United States of America, New York City - New York - United States of America
Works with consultative sales team to develop all collateral for pursuing new accounts and renewing / expanding existing business. Responsibilities including writing proposals and creating presentations, managing Request For Proposal (RFP) responses, working with our design team to create multiple types of collateral, writing other non-press pieces (including case studies and brochure copywriting), and assisting in knowledge management of standard marketing content.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Coordinate complex RFP responses, organizing responsibilities matrix and due dates for all
Create a wide variety of customized, professional-quality marketing materials for new pursuits and renewal contracts (most commonly written proposals, RFP responses, and graphical presentations)
Support research to aid management in business planning and strategy development (e.g. studying prospect’s website and annual report to understand culture and enterprise goals)
Use standard boiler plate and interviews of Subject Matter Experts (SMEs) to write custom content for proposals
Assist with maintaining marketing database/library, including standard marketing collateral and case studies
Develop strong working relationship with subject matter experts throughout the organization (both functional leaders and account management)
No formal supervisory responsibilities in this position. Provides informal assistance such as technical guidance, and/or training to coworkers. May coordinate and assign tasks to co-workers within a work unit and/or project.
Must be extremely organized, have strong business writing and editing skills, be savvy with PowerPoint, and have excellent communication skills.
EDUCATION and EXPERIENCE
Bachelor’s degree or equivalent from four year college or university (focus in marketing, communications, journalism, advertising, or comparable studies).
CERTIFICATES and/or LICENSES
Excellent written and verbal communication skills. Strong organizational and analytical skills. Ability to provide efficient, timely, reliable and courteous service to internal clients. Ability to effectively present information.
Requires basic knowledge of financial terms and principles. Ability to calculate intermediate figures such as percentages.
Ability to comprehend, analyze, and interpret documents. Ability to solve problems involving several options in situations. Requires intermediate analytical and quantitative skills.
OTHER SKILLS and ABILITIES
Intermediate skills with various software programs such as Creative Suite and Microsoft Office Suite. Ability to learn web publishing platform.
SCOPE OF RESPONSIBILITY
Decisions made with in-depth understanding and interpretation of procedures, company policies and business practices to achieve general results. Responsible for setting department deadlines. Errors in judgment may cause long-term impact to co-workers, supervisor, department and/or line of business.
CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)
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