Autodesk Senior Product Marketing Manager in Boston, Massachusetts

Senior Product Marketing Manager, Building Design

Location: San Francisco, CA -OR- Boston, MA

Job ID: 18WD28731

Position Overview

Are you a strategic product marketer with a passion for using data to drive marketing decision making? Autodesk is looking for a Senior Product Marketing Manager to lead growth marketing initiatives to support the Building Design business line of cloud and desktop products. You will be responsible for creating and executing marketing plans to drive customer awareness, preference, and adoption of our product offerings globally. You ll also manage a team of talented product marketing professionals.

You will use your product marketing expertise to create compelling product messaging and positioning, perform competitive analysis, build engaging content for customers and prospects, and

support sales success through sales tools and training. Your digital marketing skill set will be critical in planning cross channel activities to promote thought leadership and drive awareness of our product offerings.

Responsibilities

  • Partner with Industry Strategy, Go-to-Market, and Product teams to develop marketing plans to achieve business success metrics

  • Work collaboratively with Campaign Development and Demand Generation teams globally on plans and content to support lead generation

  • Support sales and channel enablement with training and tools that allow them to execute against repeatable sales plays and compete successfully

  • Develop and execute compelling full-funnel content marketing plans that support awareness, demand gen, adoption, and retention

Minimum Qualifications

  • 7 years in a product marketing or product management role in the technology/software industry

  • Demonstrated ability to build strong relationships, particularly with sales, field and product organizations and partners, and an ability to be highly successful in a matrix management organization

  • Strong digital marketing skill set with deep experience building marketing plans that utilize content marketing, SEO, paid media, A/B testing, and social media

  • Excellent writing, editing, and presentation skills

  • BA/BS or equivalent degree

Preferred Qualifications

  • Experience managing high-performing teams

  • MBA or graduate degree in business, communications, or engineering

  • Background in architecture, engineering, and construction is desirable, but not required

About Autodesk

With Autodesk software, you have the power to Make Anything. The future of making is here, bringing with it radical changes in the way things are designed, made, and used. It's disrupting every industry: architecture, engineering, and construction; manufacturing; and media and entertainment. With the right knowledge and tools, this disruption is your opportunity. Our software is used by everyone - from design professionals, engineers and architects to digital scientists, students and hobbyists. We constantly explore new ways to integrate all dimensions of diversity across our employees, customers, partners, and communities. Our ultimate goal is to expand opportunities for anyone to imagine, design, and make a better world.

Job: *Product Management

Title: Senior Product Marketing Manager

Location: Massachusetts-Boston

Requisition ID: 18WD28731

Other Locations: Americas-United States of America-California-San Francisco

At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.