Thermo Fisher Scientific Senior Market Development Manager in Boston, Massachusetts
Senior Marketing Development Manager, ImmunoDiagnostics
When you’re part of the team at Thermo Fisher Scientific, you’ll do important work, and you’ll be valued and recognized for your performance. With talented managers and inspiring coworkers to support you, you’ll find the resources and opportunities to make significant contributions to the world.
How you will make an impact:
This Sr Market Development position for the ImmunoDiagnostics division (IDD) reports to the IDD Market Development Director. The role collaborates closely with Commercial teams and Center of Excellence functional areas to drive Market Development and penetration through the following strategies:
Assesses, validates, and proposes solutions to remove market development barriers for the business in current addressed and non-addressed market segments, by using market development tools (opportunity assessment, workshops, data collection)
Identifies and runs key short-term and long-term strategic initiatives to improve business performance and competitive strategic positioning, expanding access to market segments and driving segment share
Leads Market Development projects, closely collaborates with the in-country Commercial, Marketing, Scientific- and Medical Affairs, HEOR and Government Relations teams.
What you will do:
Responsible for executing the Market Development strategy and delivering on key initiatives for the IDD Portfolio in Western Europe, in collaboration with Regional Marketing, HEOR, Scientific & Medical Affairs and Commercial among other division functions.
Evaluation of the impact of healthcare policy and reform decisions on markets to identify value-adding opportunities. Assesses barriers to access for Allergy and Autoimmunity patients
Provides support for Regional Commercial Leaders in building Country Growth Plans (CGPs) to accelerate patient demand and access to testing.
Partners with Scientific and Medical Affairs to map the patient care pathways and identify opportunities to increase access and to make the pathway more efficient
Communicates strategic analyses and recommendations based on information including but not limited to Market Intelligence, Pricing, Policy and reimbursements, Medical affairs in order to remove barriers to entry for the business
Drives Clinical & Economic Value leveraging internal and external sources and studies with support and teamwork with the Scientific and Medical Affairs team
Leads Market Development projects, closely collaborating with the in-country Commercial, Marketing, Scientific and Medical affairs and Government relations teams
Analyses the patient testing continuum in order to provide strategic insights on the needs related to our customers and in collaboration with Commercial and Marketing teams. Creates actionable plans to address barriers to entry and increase segment share
Collaborates with cross-functional teams including Marketing, Commercial, Commercial Operations, analytical teams, R&D and Scientific and Medical Affairs to deliver consistent messaging across the Commercial organization and customer base.
Leads Partnership Project Management through selected platform initiatives and channels, development and analysis of new channel research projects, develops and monitors key performance indicators to track program effectiveness via sustainable sales growth
Contributes to the Regional Strategic Plan, Regional Annual Operating Plan and business reviews with conclusions based on the impact of funding, economic data, competitive analysis and other primary/secondary information sources
ESSENTIAL FUNCTIONS & RESPONSIBILITIES
FOLLOW UP AND COORDINATION OF THE EXECUTION OF MARKET DEVELOPMENT STRATEGY
EXECUTION OF KEY PROJECTS
HARMONIZATION AND BEST PRACTICES SHARING
How you will get here:
- Bachelor’s Degree required, preferably Healthcare-related
Minimum 3 years Market Development experience in barrier assessment and removal
Proven experience of Diagnostics business and market
5+ Product Marketing experience within medical device, Diagnostics or Healthcare industry
Up to 3-year experience in driving market access & development
Any previous Sales experience in medical device, Diagnostics or Healthcare industry
Knowledge, Skills, Assessment:
Position may require Covid-19 vaccination and/or routing testing, per client discretion
Fluent in English, any other major European language a plus
Strong written and verbal communication and presentation skills
Strong market development and project management skills
Good time management & priority setting
Knowledge and relevant international working experience
Experience with multi-country cross functional collaboration
- Willingness to travel up to 25-50% of working time based on need.
At Thermo Fisher Scientific , each one of our 80,000 extraordinary minds has a unique story to tell. Join us and contribute to our singular mission—enabling our customers to make the world healthier, cleaner and safer.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.
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