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GE Appliances, a Haier company Senior Area Sales Manager - Monogram (Boston, MA) in Boston, Massachusetts

At GE Appliances, a Haier company, we come together to make “good things, for life.” As the fastest-growing appliance company in the U.S., we’re powered by creators, thinkers and makers who believe that anything is possible and that there’s always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.

The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together , we always look for a better way , and we create possibilities .

Interested in joining us on our journey?

Monogram is more than luxury appliances—it’s a lifestyle and an experience. Defined by high style, superior craftsmanship, and award-winning technology, Monogram raises the bar on what’s possible in the kitchen. We’re seeking a dynamic Senior Area Sales Manager (ASM) to drive Monogram sales in the Boston, market. Reporting to the Director of Monogram Sales, this role focuses exclusively on Monogram resellers, builder contracts, direct builders, and potential new Monogram customers. The ASM will execute existing strategies while contributing to the development of new sales initiatives to expand Monogram’s market presence. Candidates must reside in the Boston market area.

Position

Senior Area Sales Manager - Monogram (Boston, MA)

Location

USA, Boston, MA

How You'll Create Possibilities

Key Responsibilities

Sales and Training:

  • Drive sales growth for Monogram products within the assigned territory and focus accounts.

  • Conduct product training for dealer stores and sales associates to ensure strong product knowledge and expertise.

Relationship Building:

  • Build and maintain relationships with market builders, designers, cabinet companies, and architects.

  • Collaborate with other GE Appliances employees in the assigned market to maximize sales opportunities.

Brand Development and In-store Presence:

  • Improve in-store Monogram displays at dealer and cabinet company locations.

  • Monitor and ensure compliance with in-store branding standards.

Promotions and Events:

  • Execute Monogram promotions for dealer stores, designers, and cabinet companies.

  • Plan and host events with builders, interior designers, cabinet companies, and architects.

  • Conduct CEU (Continuing Education Unit) certification courses for industry professionals.

Operational Excellence:

  • Support dealers with operational needs and provide installation training and advice as required.

Performance Metrics

Success in this role will be measured by:

  • Achieving and exceeding sales growth targets.

  • Expanding Monogram’s floor space and in-store presence at dealer locations.

  • Developing and implementing impactful field marketing programs.

  • Driving customer engagement and delivering exceptional support.

What You'll Bring to Our Team

Qualifications

Required Qualifications:

  • Minimum of 5 years of outside sales experience.

  • Experience in high-end luxury appliances or luxury products.

  • Bachelor’s degree or equivalent professional experience.

Preferred Qualifications:

  • Proven experience in developing, organizing, and executing strategic sales plans.

  • Strong relationship-building skills with customers, management, and peers.

  • Exceptional communication, presentation, organizational, and negotiation skills.

  • Demonstrated ability to work proactively, independently, and effectively in a fast-paced, deadline-driven environment.

  • Ability and willingness to travel extensively within the assigned territory, including occasional overnight travel.

  • Availability to travel to the Monogram Experience Center (Louisville), Monogram Design Center (Chicago), or industry events as needed.

  • Willingness to work occasional weekend hours for events or customer needs.

  • Commitment to adhering to a professional business dress code.

Additional Details

  • Relocation Assistance: Not provided.

  • Location Requirement: Must reside in the Boston, MA market

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Our Culture

At GE Appliances, creativity meets passion and conversations lead to exceptional outcomes and experiences. We respect and value the unique backgrounds and experiences that everyone brings to GE Appliances. We believe a diverse workplace, where everyone is included and people can be their true and authentic selves, fosters creativity and innovation. We know our differences are our greatest strength. The very best innovations across every function of a company come from diverse teams. Our commitment to ensuring a safe and inclusive workplace where everyone is valued allows employees to perform at their best, every day. Diversity at GE Appliances helps us achieve zero distance to our owners, innovate smartly and connect to the communities and customers we serve. We encourage and support the ideas, aspirations, and the wellbeing of everyone - our employees and our communities

GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S

If you are an individual with a disability and need assistance or an accommodation to use our website or to apply, please send an e-mail to ask.recruiting@geappliances.com

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