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Spindrift Region Director East - Spiked & DSD in Boston, Massachusetts

Spindrift is one of the fastest-growing brands in beverage today. In a rapidly expanding sparkling water market, we are the first sparkling water made with real ingredients with an unmistakable, delicious taste that only real ingredients can deliver. We’re made with real squeezed fruit and sparkling water.

In March 2021, Spindrift announced it’s launching a delicious, cleaner take on hard seltzer – Spindrift Spiked Sparkling Water. Come join the team and play a critical role as we launch our newest product across the US. The Region Director should be willing and able to travel up to 80% of the time throughout their region. Responsibilities for the role include:

Own the Spindrift Spiked & DSD Business Across Your Territory

  • Lead top to top quarterly meetings at each major distributor

  • Oversee sales meetings to generate excitement and educate distributor sales reps and managers

  • Oversee the execution of monthly business reviews with each distributor’s management team

  • Develop and execute a plan to identify and land key accounts to drive our business

  • Determine and execute against our distribution goals

  • Achieve our volume goals

  • Develop and manage annual budget

  • Create impactful distributor incentive programs to align with company culture and stay within budget

  • Create and establish retail standards

Team Management

  • Oversee a team of regional managers to manage their business and provide them the needed tools, direction, and support

  • Attract, manage and develop top talent, building a strong bench of talent for future promotions

  • Spend the bulk of the time in the trade with the team

  • Develop KPI’s and make sure that all team members in your region are achieving their goals

Embrace the Spindrift Company culture

  • Lead and contribute to a culture that is consistent with the overall organization and emphasizes the values of the Company

  • Partner with teammates and co-workers on various strategic initiatives throughout the year

  • Embody a “Carry the bag” mentality – willingness to do whatever it takes any time and as much as necessary to grow


Experience and skills

  • 10+ years of experience in the beer industry

  • Experience managing distributors with demonstrated record of success

  • Proven sales success track record

  • Proven development & management of a high performing sales team

  • Excellent verbal/written communication and interpersonal skills

  • Outstanding organizational skills

  • Proficient in Excel, PowerPoint & Outlook


  • Thrives in a dynamic, fast-growth, start-up environment

  • Self-motivated with a competitive spirit

  • Strong attention to detail

  • Willing to do whatever it takes to get the job done; working long & flexible hours, including occasional nights and weekends

  • Role model for the Company’s culture

Working Conditions

  • Must be able to lift a case of product (20lbs) regularly

  • Must be able to travel up to 80% of the time

  • Position should be based in Boston, MA


In addition to the salary range for this position ($140K - $170K), Spindrift offers the following compensation and benefits:

  • short-term and long-term incentive programs specific to level and department

  • medical, dental, and vision insurance, with a current employer contribution rate of 80% towards monthly premiums, regardless of plan type selected

  • Company-paid life insurance, and a 401k retirement savings plan

  • Monthly cell phone allowance and car allowance

  • Annual allowances for personal use of Spindrift product, health and wellness, professional development, and social justice education

  • A host of voluntary benefits including but not limited to additional life insurance, short-term disability and long-term disability insurance, pet insurance, commuter benefits, etc.

  • In addition to any paid leave benefits required by regulation, the company provides paid parental leave, vacation, sick, personal, bereavement, community service, and holiday time