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Logitech Product Marketing Manager - Logitech for Education in Boston, Massachusetts

Logitech’s Education Center of Excellence team is building a high-growth business, offering innovative tools and solutions to meet the needs of today’s students and teaching professionals, enhancing their learning and teaching experiences.

Your Responsibilities:

You will be responsible for managing and launching marketing and communication for education products and services spanning multiple categories:

  • Strategic foundation: Prioritize target audiences, define value proposition and positioning, develop messaging

  • Go-to-marketing communications strategy: Define objectives and prioritize markets communications channels to create and investment plan and go-to-market guidance for the commercial organization

  • Creative and content development: Craft creative brief and lead cross-functional teams to manage creation of creative and content assets to be used in packaging, sales / channel enablement, digital channels and events for awareness and demand generation campaigns

  • Marketing toolkit creation: Develop comprehensive marketing toolkits including business rationale, market insights, strategies, creative, aand content assets to enable the commercial organization and regional teams to activate and execute around the globe

  • Lead key marketing efforts to sustain overall portfolio health and performance throughout product lifecycle

  • Partner with Consumer Insights and Product/Portfolio teams and to generate customer insights to sharpen marketing strategies and execution to support business plan and innovation roadmap

Key qualifications:

  • Expertise in product marketing, including strategic positioning and messaging, content, creative assets and campaigns, and digital activation

  • Prefer experience in the consumer electronics and/or K-12 education products and services marketing to both IT decision makers and end users (B2B and B2C)

  • Strong leadership capabilities to inspire, influence and collaborate with cross-functional partners across a complex, global organization and with external agencies and vendors

  • Outstanding interpersonal, verbal/written communication, and analytical skills

  • Creative and critical thinker with strong problem-solving skills to translate insights into action, navigate ambiguity and make decisions in a fast-paced environment

  • Track record of delivering exceptional business results

  • Willingness to travel up to 20%

  • Bachelor’s degree preferred

  • Location: Newark, CA or Offsite United States

Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it. As a company, we’re small and flexible enough for every person to take initiative and make things happen. But we’re big enough in our portfolio, and reach, for those actions to have a global impact. That’s a pretty sweet spot to be in and we’re always striving to keep it that way.

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.”

If you require an accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at 510-713- 4866 for assistance.