Cengage Group Non Employee Contingent Services in Boston, Massachusetts
As part of a high-performance team, the Senior Content Developer is responsible for in-house and out-of-house development of both print and digital products to clarify, strengthen, and improve their quality. This position will also lead sophisticated projects or a large slate of products to ensure timely delivery and cost efficiency.
Maximizing Product Potential - Project Content and Packaging
In conjunction with the product development team, participates, and upon request, leads in refining the product premise, defining the target market, and determining the scope and nature of development work.
Consults with team members on market research to identify key customers and on the variety of research tools to be used (including online surveys, online focus groups, and written reviews).
Assists authors and team members with learning design and development to align with standards and market needs.
Using financial principles, helps to identifies potential areas for cost control, communicates information to the team, and keeps expenditures within budget.
Recommends changes in organization of material to improve transparency and focus.
Through detailed evaluation of media content, and in close partnership with consultants/authors and other content developers, strives to achieve content that is correct, factual, clear, complete, current, legal and consistent, and standards based.
Recommends innovative and effective pedagogical features and content based on market research and feedback.
Researches, writes, edits, and reviews content per program guidelines.
Proofreads and copy edits materials for style, grammar, spelling, clarity, and age appropriateness.
Reviews and comments on the work to ensure the quality of work, schedules, and budgets are appropriately maintained.
Assists in training writers and junior editors to accomplish content and market goals.
Analyzes competing products. Interprets and shares the market information with internal business partners.
Assists digital developers in designing user interface and logical program flow.
Stays ahead of market changes by attending professional meetings and seminars, working with sales representatives, reading professional journals, and participating in professional development opportunities.
Optimizing Product Potential - Project Marketability
Provides information for, and participates in, presentation at academic conferences and sales conferences.
Assists in reviewing contending products and preparing driven analyses for use by the development team and the sales force.
Assists marketing managers and sales representatives in promoting new products and programs.
Responds to customer feedback and inquiries as appropriate.
Evaluates quality and efficiency of current authors/consultants. Recommends revision strategies. Recommends new subject matter specialists as needed.
Manages freelance content writers and other professionals as determined by project needs.
Provides information to developmental vendors regarding schedules, standards, and procedures. Helps to build prototypes and style guides to assist in the creation of quality products and programs.
Monitors and evaluates performance of new and existing contractors and vendors on an ongoing basis.
Communicates the requirements of each project. Guides contractors and vendors on handling non-routine aspects of projects. Troubleshoots. Devises strategies to maintain schedules.
Crafts contract request forms and may review invoices submitted by development contractors and vendors. Verifies that work invoices have been done and that the work invoiced is in compliance with the contract.
Project Scheduling and Production-Related Duties
Upon request, takes the lead in planning innovative publishing paths to facilitate fast cycle time and cost efficiency.
With Production develops content submission schedules.
Advises authors/consultants in content preparation to assure a smooth production process.
Participates as requested in market research related activities.
Skills You Will Need Here:
Bachelor’s degree required.
Minimum of 4 years print and digital product development and project management experience.
Tech savvy with a basic understanding of new media and technology.
Outstanding organizational and time management skills are critical.
Must be an excellent communicator and a great teammate and have strong interpersonal skills.
Must have the ability to work within budgets and schedules.
Knowledge of basic computer applications (word processing and spreadsheets).
Ability to gather and synthesize customer and market feedback.
Effective networking and negotiating skills.
Understanding of academic market dynamics.
Experience with instructional design, learning design, or curriculum design.
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