Robert Half International Multimedia Designer in Boston, Massachusetts
Senior Marketing Associate with strong writing and email marketing skills needed for a 3-6+ month contract in Boston. The Senior Marketing Associate provides essential contributions to all marketing activities, including researching target audiences, writing, formatting and distributing content using our Customer Relationship Management system, and analyzing marketing efforts across all marketing channels to identify ROI and KPIs. Email Rebecca.Forman@CreativeGroup.com, if you're interested and available. Principal Duties and Responsibilities: 1. Conduct research on targeted audiences and competitors 2. Write marketing content for email campaigns, social media posts, web pages, collateral 3. Format and publish email nurture campaigns in the Pardot Marketing Automation Platform 4. Support the creation and management of a content calendar for marketing initaitives 5. Create analytics reports for marketing and program staff, and for faculty 6. Develop analytical framework to track, test, and report on marketing communication effectiveness; make concrete recommendations for adjustments when a shift in strategy is needed.
At TCG, we're committed to you from the moment you sign up. We won't make you work a certain number of hours or fill out piles of paperwork before we commit to you and your professional future. We believe it's important to spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our trained staffing professionals understand that you have a real passion for your work and do their best to find opportunities that are the best fit for you. And we don't stop there. We're also available to help with your career questions, provide tips on improving your portfolio and acing interviews, and more. Plus, as one of our registered candidates, you'll have access to thousands of online training courses and books – and of course, everything is free and available when you need it.
Apply for this job now or contact our branch office at 1.888.846.1668 to learn more about this position.
All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.
© 2018 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans.
Req ID: 02100-0010674081
Functional Role: Multimedia Designer
Postal Code: 02110
Requirements: Qualifications Skills: ? A BA/BS in Marketing and Communications, with a minimum of four years of marketing experience required ? Strong project management skills ? Ability to work effectively in a fast-moving and changing environment; ? Strong research skills ? Strong writing skills: ability to write compelling, engaging content in the brand style ? Strong analytical skills ? Demonstrated interest in and ability to quickly grasp the complex science and technology topics ? Demonstrated ability to write and proof content; ? Excellent interpersonal skills ? Affinity for marketing technology ? Must be able to work independently