AMP Agency Media Director (Boston) in Boston, Massachusetts
The Media Director will drive integrated media strategy for all paid investment initiatives for our clients including programmatic strategy and activation. While the focus is largely digital knowledge of traditional media planning is a definite plus. Our director will manage our team to consistently and successfully deliver on the execution of complex programs. This position requires that the candidate be a self-starter, extremely organized, detail oriented, highly motivated, and have an eye on what?s next in the media landscape. The successful candidate will also possess the ability to effectively juggle multiple priorities while managing client expectations, timelines and coordination between various resources.
Actively contribute original thinking and sound guidance to program efforts
Collaborate with delivery teams to ensure quality and timeliness of deliverables
Approves the direction of RFPs that help media partners propose innovative solutions that exceed our clients' expectations
Contribute to the growth of the AMP Integrated Media Capability
Demonstrate a tireless focus on your clients business and their day-today performance
Approves timelines and handle account service and project management requests
Work with cross-functional departments to ensure flawless execution
Proactively research industry, category and client trends and bring innovative ideas to their planning team
Ensures accurate recording keeping on accounts
Leadership of new business initiatives in collaboration with agency senior management
BA in Marketing or related field
Minimum of 7 years of experience with display, paid social programmatic & digital partnerships, preferably in an Agency environment;
Deep knowledge of paid social and advertising technology ecosystems
Previous success in the planning, development and management of digital media campaigns for brands or products
Experience with DoubleClick and other 3rd party tracking solutions preferred
Knowledge of the DSP landscape and points of differentiation
Familiarity with data management platforms (DMPs)
Ability to analyze data and a deep understanding of measurement practices, 3rd party measurement companies and web analytics
Demonstrated ability to meet tight deadlines while juggling multiple projects simultaneously
Proven client service orientation with strong written and verbal communication skills, including effective presentation skills
Ability to consistently perform under pressure in a fast-paced environment as an individual on a team
Exceptional organizational and time management skills
Ability to lead a multi-faceted team of channel specialists and provide growth opportunities and mentorship to all members of the team
Collaboration with agency's senior media management
Passion for keeping up with emerging technologies and the digital marketing landscape
Some travel required, anticipated to be between 10-20%
Entrepreneurial ? We expect you to think and act Like You Own the Place.
Collaborative ? At the core of this job is an innate desire to Make Everyone Better.
Smarter ? We expect this individual to Be Visionary. S/he should have a passion for the business side of marketing and the ability to apply Wall Street Journal headlines into thoughtful business strategy.
Ego-free ? Check your ego at the door. We expect that this individual can thrive in a fast paced, dynamic environment without rubbing people the wrong way.
Results Driven ? This individual will be critical to our client's success. We expect that s/he always bring it back to the results. Our client success is our success.
About AMP Agency
AMP Agency is a full-service, integrated marketing agency with offices in Boston, New York, Seattle and Los Angeles. We're a team of creative minds, digital strategists, social and behavioral scientists and media experts that focus on creating contextually relevant consumer engagements across digital and physical brand experiences. We employ an "Insights Inspired, Results Driven" approach to design end-to-end marketing solutions for the brands with which we partner.