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Delaware North Marketing Manager, Boston Bruins in Boston, Massachusetts

The Opportunity

Delaware North Boston Holdings is hiring for a Marketing Manager to join our team at TD Garden in Boston, Massachusetts. The Marketing Manager will collaborate with Boston Bruins and TD Garden Corporate Partnerships sales team to generate creative sponsor integration and activation ideas. You will also manage marketing strategies for a range of media channels at the property.

Responsibilities

  • Manage execution of all marketing partnerships on all media channels including website, mobile app, social media as well as additional digital and traditional media channels. Collaborate with marketing professionals and other stakeholders to ensure timely communication of partnership initiatives and enhance partner marketing opportunities.

  • Establish activation platforms for potential and existing corporate partners that drive the goals of the business.

  • Manage Boston Bruins promotional giveaway schedule and ensure sponsors’ co-branded premium items are within the established budget.

  • Create proposals for the sales team and participate in the activation sessions for selecting new partnerships.

  • Track, analyze, and report on all marketing activation campaign performance.

  • Collaborate directly with the sponsorship service team to create detailed recap reports to provide to clients to show campaign and partnership performance.

  • Work directly with Boston Bruins and TD Garden legal counsel to develop rules for all sponsor contests and sweepstakes.

Qualifications

  • Bachelor’s degree in marketing, business, sports management, or related field required.

  • Minimum of 5 years of sports marketing or agency experience building and executing marketing partnerships.

  • Knowledgeable with sports, experiential, and digital marketing solutions.

  • Extensive knowledge of sports marketing and sponsor activation strategies.

  • Self-starter, with the ability to manage multiple priorities simultaneously.

  • Ability to work a flexible schedule including nights, weekends, and holidays.

Who We Are

At Delaware North, you’ll love where you work, who you work with, and how your day unfolds. Whether it’s in sporting venues, casinos, airports, national parks, iconic hotels, or premier restaurants, there’s no telling where your career can ultimately take you. We empower you to do great work in a company with 100 years of success, stability and growth. If you have drive and enjoy the thrill of making things happen - share our vision and grow with us.

Delaware North Companies, Incorporated and its subsidiaries consider applicants for all positions without regard to race, color, religion, creed, gender, national origin, age, disability, marital or veteran status, sexual orientation, or any other legally protected status. Delaware North is an equal opportunity employer.

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