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Anthem, Inc. IngenioRx Product Marketing Manager in Boston, Massachusetts

Description

SHIFT: Day Job

SCHEDULE: Full-time

IngenioRx is a new type of pharmacy benefits manager. Not defined by legacy models of what a PBM should be, we're building an authentic and active pharmacy care model – one that is future-focused and deeply ingrained in our members; care journey. Our unique, clinical-first lens, our affinity for innovation, and our calling toward empathy guide the design of our products and services – addressing individual needs and making a true difference.

IngenioRx - Product Marketing Manager

We're looking for a strategic, creative and process-oriented Product Marketing Manager to join our marketing team. As Manager, you will be responsible for developing and executing product and portfolio marketing strategies through the entire lifecycle of our pharmacy-focused products and services.

Specific responsibilities of this role include:

  • Builds both B2B and B2C product and portfolio marketing plans that drive adoption and profitable growth.

  • Assists in product pricing assessment and recommendations while serving as single point of contact on marketing issues and resolution.

  • Challenges the collective to think differently, discovering “white-space” and new opportunities for innovation while naturally moving with a sense of action that matches the fast pace of our business.

  • Bringing to life a digital-first mindset in the stage-gated development process with the ability to move seamlessly from the strategic to the tactical as necessary.

  • Leads development of marketing collateral, review of communication materials, support of marketing initiatives, and direction to marketing support and creative staff.

Work location: Office in one of the following locations: Chicago, IL; Indianapolis, IN; Minneapolis, MN; New York; New Jersey; St. Louis, MO; Boston, MA

Qualifications

Requires a BA/BS degree; 5 years of marketing experience; or any combination of education and experience which would provide an equivalent background.

  • An MBA with a focus in Marketing is a plus.

  • Product or service marketing and digital product marketing experience is a strong plus.

  • Ability to expertly analyze and interpret data required.

  • Comfort in the ambiguous, while anticipating the next problem to solve are also required.

-Strong oral, written and interpersonal communication and facilitation skills required.

Sound interesting? Please apply below!

Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and has been named a 2019 Best Employers for Diversity by Forbes. To learn more about our company and apply, please visit us at careers.antheminc.com. An Equal Opportunity Employer/Disability/Veteran.

REQNUMBER: PS39867-Boston-Boston

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