Massachusetts Creative Jobs

MassHire Job Quest Logo

Job Information

Institute for Healthcare Improvement Director of Public Relations and Communi in Boston, Massachusetts

IHI is proud to be an equal opportunity workplace and an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, political beliefs, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation to complete our application, please let us know. Responsibilities: Lead the strategy discussion and development of IHI communication plans for major initiatives and oversee the enactment and improvement of these plans, working in collaboration with IHI's Marketing/Communications and project teams. Develop strategic, persuasive, and timely internal and external messaging on initiatives and priorities at IHI as well as reputational issues (in consultation with IHI senior leaders as needed) by advising and advocating for appropriate action steps. Work in collaboration with others to find and test new external communications and PR opportunities to highlight IHI programs and results to extend IHIs reach globally. Foster and safeguard IHI's reputation and integrity in media coverage and in the public sphere. Scope and manage the work, priorities, and responsibilities of IHI's external public relations firm. Help organize, write, edit, and pitch IHI thought leadership pieces, redesigning processes as needed. Cultivate and maintain relationships with media and influential professionals. Arrange interviews and write press releases and other content to promote IHI, IHI's work, and our products, and services. Establish relevant success metrics, drive toward achieving the metrics, and oversee ongoing measurement against those metrics. Work cross-functionally and collaboratively with other teams and external partners. Other projects, as assigned. Qualifications: Over 6 years experience in Communications, Public Relations, or Marketing requested Exceptional written and verbal communication skills Understanding of both digital and traditional media outlets and benefits Above-average tenacity, strong work ethic, and desire to constantly improve and share insights Knowledge of best practices for writing for the web, press releases, media coverage, and other external trade publications Energetic mindset with the talent to produce multiple options fast, under pressure, and within specifications (i.e., word count, target audience, voice, style, etc.) Enthusiasm for web metrics that gauge content performance Knowledge of SEO best practices desired Experience with Sprout Social and HubSpot a plus Experience in health care industry a plus Personal commitment to workplace diversity, inclusion and equity

DirectEmployers