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Concentrix Digital Marketing Analytics Sr Specialist in Boston, Massachusetts

Job Title:

Digital Marketing Analytics Sr Specialist

Job Description

Concentrix is looking for a bright, self-motivated Digital Marketing Analytics expert proficient in the design, implementation, and use of Salesforce Datorama and various other digital analytics platforms. As Concentrix continues to grow and create new solutions that solve our clients' business problems, the need for experienced digital marketing professionals that can provide next level insights and performance metrics is imperative.

The Digital Marketing Analytics Senior Specialist is responsible for the set up and maintenance of our web-based digital reporting systems, including Datorama, Grow, and Google Analytics. This position will work in tandem with the digital planning and digital operations teams to ensure proper tracking and KPI set-up is in place. The Digital Marketing Analytics Senior Specialist will help monitor the evaluation of ad performance, market reaction, and contribution to conversion resulting from our digital marketing campaigns. This position will be responsible for the design and creation of reporting templates and data visualizations to be shared both internally and externally. The Digital Marketing Analytics Senior Specialist will set up and maintain Google Analytics accounts, design reports and populate data within Grow, and lead the implementation and design of Datorama. This position will work closely with the Digital Team, Analytics Team, and Program Management team and be the go-to resource for all digital reporting set up needs.

Location:

USA, GA, Work-at-Home

Language Requirements:

English

Time Type:

Full time

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