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CyberCoders Demand Generation Manager in Boston, Massachusetts

Demand Generation Manager Demand Generation Manager - Skills Required - Demand Generation, Digital Marketing, B2B, ECommerce, Customer Acquisition, Marketing, Lead Generation, Email Marketing, SEM, Campaign Strategy

If you are a Demand Generation Manager with experience, please read on!

We are a B2B ECommerce home care startup headquartered in downtown Boston that has been established and growing for over 8 years! This is an amazing time to join our company as we are rapidly expanding our marketing and sales teams as we have added more than 400 new customers in the past year. We are actively seeing a Demand Generation Manager to develop and execute lead generation strategies and digital marketing programs to drive revenue and brand awareness in order to increase customer acquisition in a massive way.

This is an awesome opportunity for someone who has B2B demand/lead generation digital marketing experience, preferably in a leadership role within a startup environment. You must have proven hands-on experience in creating and implementing marketing growth strategies in a B2B environment to be considered for this position.

Top Reasons to Work with Us

Here are a few of the many reasons you should want to work here:

  • Competitive compensation package (bonus and equity participation potential)

  • Health, Dental and Vision insurance coverage

  • Innovative start-up culture

  • Flexible work-life balance

  • Amazing growth opportunities!

What You Will Be Doing

Here are some of the daily responsibilities you will have in this role:

  • Drive subscriber acquisition and growth through performance marketing

  • Establish vision and strategy to drive and grow our demand generation and marketing team

  • Must be able to make the necessary data-driven decisions for building and scaling qualified leads and a strong sales pipeline

  • Create multi-channel acquisition programs integrating display, SEM, paid social, email, mobile, trade show/conferences, webinars, blogs, referral partners and affiliate marketing

  • You must be able to effectively lead the team but also be a hands-on member of the team and contribute in a huge way

  • Track and report critical performance metrics to always be optimizing performance

  • Manage budget towards predetermined goals and targets

What You Need for this Position

Here are the most important qualifications we are looking for:

  • Bachelor's degree in business, marketing or related field (Master's degree preferred)

  • More than 3 years of B2B digital marketing and demand generation experience

  • More than 1 year of leadership experience (preferably in B2B ECommerce environment)

  • Hands-on experience with creating and implementing successful campaigns

  • SEM, PPC, campaign management, Google AdWords, Hubspot or other CRM, DSPs

So, if you are a Demand Generation Manager with experience, please apply today!

Applicants must be authorized to work in the U.S.

CyberCoders, Inc is proud to be an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.

Your Right to Work – In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.

Demand Generation Manager MA-Boston BB12-1571998