Campbell Soup Company Customer Sales Lead - Ahold in Boston, Massachusetts
Imagine ...working for a company that knows that its people are the key to its success in the marketplace. A company in which achieving extraordinary results and having a stimulating work experience are part of the same process.
We cultivate and embrace a diverse employee population. We recognize that people with diverse backgrounds, experiences and perspectives fuel our growth and enrich our global culture.
We are looking for an individual who enjoys working in a fast-paced, team oriented environment, likes to be challenged, and values the opportunity to make a difference.
The Customer Sales Lead, Ahold is responsible for the development and implementation of joint business plans with assigned Ahold banners focusing on total volume, profit and share growth of the Campbell Meals & Beverage portfolio or assigned categories to meet agreed objectives. In addition, the Customer Sales Lead is responsible for implementing Campbell Meals & Beverage brand strategies and tactics by working closely with key decision makers at Ahold and utilizing consumer insights and category management to drive key initiatives.
Develop annual strategic plan for the customer and present internally to gain alignment on key opportunities for growth.
Lead the joint business planning process with the customer with a focus on strategic thought leadership in the categories they represent.
Utilize the Campbell Sales Planning and Customer Investment system to create optimal customer plans.
Develop and implement trade promotion strategies and tactical plans with the customer.
Proactively monitor and update the customer's overall business plan, including managing trade budgets, spending and volume, to achieve all sales objectives versus plan.
Conduct post-event analysis to evaluate promotional volume, consumption, profit and spending results versus plan and leverage findings to maximize future promotional opportunities.
Monitor and manage deduction balances and conduct post audits.
Conduct category business reviews to discuss the state of the business, consumer trends, key business drivers, incremental opportunities, etc.
Leverage team-dedicated Customer Development and Category Management resources appropriately.
Understand Campbell Meals & Beverage brand strategies and tactics and implement them by working closely with the customer's key decision makers, including buyers, category managers, merchandising leaders, etc.
Utilize sound category management practices to proactively link consumer and shopper trends and opportunities.
Lead the customer in the execution of category assessments.
Develop accurate monthly forecasts in order to maximize supply chain efficiencies by tracking shipments, consumption data and inventory changes. Proactively call out potential risks or threats to monthly forecasts.
Sell-in new items to customer and work with key customer personnel to achieve optimal distribution.
Leverage Shopper Marketing resources to develop and implement collaborative marketing programs in alignment with brand and customer strategies.
Identify profitable opportunities to grow incremental volume.
Work closely with Campbell Meals & Beverage field operations resources to deliver in store objectives.
Education: 4 year degree
Experience: 5+ years of CPG Experience
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Campbell Soup Company
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