Nike Converse Social Media Community Lead in Boston, Massachusetts

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.

Who Converse represents is who Converse hires. If you're one-of-a-kind, you should try us on.

Description

As the expert on the social community, you will know when and how to speak, to and with fans. At Converse, we are who we’re friends with – and a huge part of the Community Lead’s role is defining social media strategy and programs that go beyond @Converse accounts in order to leverage the channels of our collaborators and co-creators.

While millions of people buy Converse every year, visiting our stores and website, this only accounts for a small portion of the time someone might spend with our brand. It’s the stuff they encounter every day from us - on social media, sharing our products, seeing them worn by friends and people they look up to – that defines who we are as a bran. Social media and our presence there is what fuels this everyday chance for people to love us. The Social Media Community Lead should set out to build positive relationships in the social space every day.

Responsibilities:

  • Lead development anddistribution of social media content across channels including Facebook,Twitter, Instagram, Pinterest, YouTube, etc.

  • Think creatively to develop arobust one-to-one engagement strategy that will help build and grow theConverse social community

  • Create and publish real-timecontent and engagements targeted to specific audiences

  • Curate/repurpose content fromcollaborators, media, fans, etc…

  • Surface and analyze metricsaround brand and industry content to deliver insights around content andcommunity performance

  • Leverage social mediatechnology tools to publish content, monitor conversations and trending topics,engage with fans and gather performance metrics

  • Stay current with digital andsubject matter trends to make recommendations that are relevant to Converse’ssocial/digital presence

  • Build and own best practices,processes, and guidelines that improve content, engagement and driveoperational efficiencies

  • Manage weekly social calendaraligning with overall social media strategy

  • Build and own social contentdatabase working closely with cross functional teams to ensure content isdelivered in a timely manner

  • Stay up to date on emergingtrends, topics, conversations and the pulse of the community

Qualifications

  • 2+ years of experience in socialmedia or community management within a consumer good company

  • Resourceful,innovative and flexible, with the ability to set and define tasks for yourselfand the team.

  • Advancedknowledge and understanding of social media platforms and their place inculture and the lives of kids today, primarily focusing on teen/early 20’sglobal audience.

  • Outstanding communication and presentation skills

  • Experience using social publishing platforms, use ofPercolate a plus

  • Detail oriented and organized

  • Flexibility and capable of changing and adapting toaccommodate internal and external circumstances

  • Highly motivated and collaborative with a willingness tolearn

  • Strong inter-personal relationship skills

Qualifications

  • 2+ years of experience in socialmedia or community management within a consumer good company

  • Resourceful,innovative and flexible, with the ability to set and define tasks for yourselfand the team.

  • Advancedknowledge and understanding of social media platforms and their place inculture and the lives of kids today, primarily focusing on teen/early 20’sglobal audience.

  • Outstanding communication and presentation skills

  • Experience using social publishing platforms, use ofPercolate a plus

  • Detail oriented and organized

  • Flexibility and capable of changing and adapting toaccommodate internal and external circumstances

  • Highly motivated and collaborative with a willingness tolearn

  • Strong inter-personal relationship skills

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Job ID: 00380279

Location: United States-Massachusetts-Boston

Job Category: Communications, Converse, Marketing & Communications, Converse I