Massachusetts Creative Jobs

Associate Manager Social Media Community Management

Associate Manager, Social Media

Purpose:

At Reebok, we tell stories. Social media is one of our most important storytelling tools – it’s the face of our brand and a connection to our consumer. The Associate Manager, Social Media will work on building relationships and connecting with our consumers through the many facets of Community Management. They will be the voice of our platforms while also being the eyes and ears for the company; always ready to identify new opportunities.

Together, with the guidance and support of the Global Social Media Manager, the Social Media team will lend their expertise to internal stakeholders as needed, finding that perfect blend of brand and product storytelling.

Key Accountabilities:

• Manage and own Community Management through third party resources.

• Own YouTube upload process.

• Work closely with Social Media Manager on content scheduling and publishing.

• Work with Editorial Team to create supplemental content and support on social media.

• Act as internal point person for broader marketing and strategy team.

• Assist in the development and execution of brand, product and corporate storytelling to tell the deeper story behind our brand, our company and our products through a social media lens.

• Form close-knit working relationships with Reebok squads (product teams), PR and Influencer teams, Editorial team, Strategy team, Reebok’s internal creative agency, and our external agency partners to deliver the most impactful stories across social media.

• Help identify news and “newsmakers” within the walls of Reebok and its communities to strengthen our storytelling and help us develop deeper relationships with our consumers.

• Uncover trends and opportunities to authentically insert Reebok, its assets and its products into the cultural conversation.

• Assist with compilation of monthly analytics reports to measure content performance, reach, and growth goals.

Knowledge Skills and Abilities:

• Strong writing skills that enhance Reebok’s voice through Community Management

• Creative thinker; always on the lookout for new ways to insert the brand into the conversation

• Self-starter; able to take direction, but confident in own decision-making and ability to manage projects autonomously

• Social Media/Community Management experience

• Understanding of all social platforms and their roles in an organization

• Meticulous attention to detail and strong organizational skills; the ability to prioritize, multi-task and manage multiple projects in a fast-paced environment

• Familiarity with TikTok and Instagram production/creation a plus

• Experience with Sprinklr, Adobe Analytics and Talkwalker a plus

Qualifications:

• 2-3 years’ experience minimum in an office environment

• Bachelor’s degree in related field preferredv

At adidas we have a winning culture. But to win, physical power is not enough. Just like athletes our employees need mental strength in their game. We foster the athlete‘s mindset through a set of behaviors that we want to enable and develop in our people and that are at the core of our unique company culture – the 3Cs: CONFIDENCE, COLLABORATION and CREATIVITY.

• CONFIDENCE allows athletes to make quick decisions on the field, to reach higher. For us at adidas confidence means acknowledging that we don’t have all the answers. But we are willing to take risks, we try new things. And if we fail, then this is part of our learning – it helps us improve.

• COLLABORATION . Every elite athlete relies on partners: coaches, teammates, and nutritionists. We, too, know that we are stronger together. Winning as one team takes open and candid dialogue, inclusiveness and trust in each other’s abilities and talents.

• Being the best sports company in the world takes CREATIVITY . No great athlete succeeds by copying their predecessors’ training plans and strategies. We have to be open to new ideas, explore, gain an edge and stand out. Only then can we succeed.

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

Job Title: Associate Manager Social Media Community Management

Brand: Reebok

Location: Boston

TEAM: Marketing & Communications

State: MA

Country/Region: US

Contract Type: Full time

Number: 299268

Date: Feb 18, 2021