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Microsoft Corporation Advertising Account Manager in Boston, Massachusetts

Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us achieve our mission.

Microsoft Advertising empowers the largest advertisers around the world to reach their maximum potential through paid search engine marketing, native and retail solutions on the Microsoft Advertising platform. We are seeking an Advertising Account Manager with digital paid media advertising experience who can drive revenue and increase client satisfaction by owning the day-to-day client management and driving campaign-level budget upsell and optimization opportunities that align to ROI goals of client and drive incremental revenue.

The Advertising Account Manager (AM) enables Microsoft to better serve clients by applying obsession to what clients care about and need, ensuring our Microsoft Advertising story is valued and understood, and building and maintaining trusted-advisor relationships with day-to-day practitioner contacts at advertiser/agency/tool provider. The AM drives both revenue and client satisfaction.

The Advertising Account Manager is a core member of the account team focused on driving data-driven optimizations aligned with client needs, executing campaigns, and driving coordination or internal resources for excellence in execution of core tasks, account transitions, and client account health.

Responsibilities

AccountPlanning / Management

  • Proactively solicits feedback on additional needs, products, and features to develop targeted marketing strategies for clients; demonstrates an understanding of the client's business model to articulate growth opportunities; influences relevant stakeholders to drive change internally (e.g., Engineering, Marketing) and to enhance team capabilities, improve Microsoft offerings, and adapt Microsoft's messaging to client.

  • Proactively expands strategic network of key internal and external partners for customers to ensure execution of core tasks and account transactions, and to provide seamless account management experience; grows sales and partner impact and engages key partners to develop, share, and promote client plan strategies that meet Microsoft and client business needs; scales business across regions/segments or globally.

  • Becomes aware of client accounts, proactively monitoring all account activities (e.g., what to prioritize, managing escalations, billing, revenue flow, budget changes) to ensure account health and elevate client's business.

Sales Focus

  • Leverages relationships with key client contacts; seeks client feedback (both formal and informal) regarding ways to acquire/retain/grow more of their business and to identify and understand the drivers of satisfaction; helps in the creation of long-term strategies aimed at maintaining levels of client satisfaction; anticipates issues/risks on customer satisfaction, identifies drivers of dissatisfaction, determines the root cause of problems, and removes blockers; establishes recovery action plan to improve client's overall experience.

  • Educates clients on Microsoft's strategy and other products and services as well as the benefits of the Microsoft Advertising platform and other features of the digital portfolio; establishes the business value of Microsoft's advertising services and their competitive advantages; tailors solutions that perform to clients' key performance indicators (KPIs).

  • Adopts Microsoft sales strategies (e.g., Challenger Sale), identifying clients' needs and uses it as the basis for tailored sales approach; handles main objections from clients.

  • Proactively leverages Unified Client Management (UCM) functionality (e.g., account management, opportunities, tracking and reporting), other tools (e.g., customized performance dashboards, data, insights), ad hoc opportunities, and directed tactics to identify ways to increase performance, satisfaction, and upsell opportunities that link back to client's key performance indicators (KPIs) and result in revenue growth; guides others in using UCM and shares best practices; drives product and tactic improvement through UCM; recommends relevant One Microsoft solutions to external clients.

  • Develops compelling, value-proposition presentations and specialized business plans for clients that showcase Microsoft products and solutions to generate business and upsells; shares overall plans with internal partners and peers; assists Account Executives in presenting and/or presents business plans to clients to accelerate the closing of deals.

Client Engagement

  • Proactively develops a comprehensive understanding of clients' marketing needs and their competition and market trends and anticipates clients' needs to deliver new insights on clients marketing strategies; delivers advertising solutions into overall marketing strategy.

  • Proactively owns and elevates relationships as a partner throughout multiple levels at the customer's organization; adopts Microsoft sales strategies (e.g., Challenger Sale) mindset to secure buy in and execution.

Industry Knowledge

  • Acts as a thought leader on industry trends as well as of technology and key performance indicators (KPIs); leverages competitive knowledge to elevate clients success and help create solutions that can generate positive revenue impact for the business.

Other

  • Embody our culture and values

Qualifications

Required/Minimum Qualifications

  • 6+ years relevant work experience (e.g., Sales, Advertising, or Marketing with a focus on digital advertising)

  • OR Bachelor's Degree in Sales, Marketing, or related field AND 4+ years relevant work experience (e.g., Sales, Advertising, or Marketing with a focus on digital advertising)

  • OR Master of Business Administration (MBA) Degree in Sales, Marketing, or related field AND 2+ years relevant work experience (e.g., Sales, Advertising, or Marketing with a focus on digital advertising).

Additional or Preferred Qualifications

  • 8+ years relevant work experience (e.g., Sales, Advertising, or Marketing with a focus on digital advertising)

  • OR Bachelor's Degree in Sales, Marketing, or related field AND 5+ years relevant work experience (e.g., Sales, Advertising, or Marketing with a focus on digital advertising)

  • OR Master of Business Administration (MBA) Degree in Sales, Marketing, or related field AND 4+ years relevant work experience (e.g., Sales, Advertising, or Marketing with a focus on digital advertising).

Advertising Client Success IC3 - The typical base pay range for this role across the U.S. is USD $80,900 - $162,200 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $105,300 - $176,900 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay

#MicrosoftAdvertising

Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations (https://careers.microsoft.com/v2/global/en/accessibility.html) .

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