J&J Family of Companies Senior Director, North America Marketing - Orthopaedics in Raynham, Massachusetts

DePuy Synthes, a member of Johnson & Johnson's Family of Companies, is recruiting for SeniorDirector;NorthAmericaMarketing(Orthopedics) located in West Chester, PA, Raynham, MA or Warsaw IN.

DePuy Synthes Companies of Johnson & Johnson is the largest, most innovative and comprehensive orthopaedic and neurological business in the world. DePuy Synthes Companies offer an unparalleled breadth and depth of products, services and programs in the areas of joint reconstruction, trauma, spine, sports medicine, neurological, craniomaxillofacial, power tools and biomaterials. With a focus on activating insights to develop innovative, comprehensive solutions, we are inspired to advance patient care in greater ways than either company could accomplish on its own.

The Senior Director, North America Marketing (Orthopedics) will develop and implement annual marketing plans, the strategies, tactics and resources necessary to achieve established goals. They assess marketing needs of the regional marketing team and allocate resources to develop new capabilities and team member skills. They meet regularly with sales leadership to establish direction and priorities, and goals and targeted objectives, participate in the process of strategic and portfolio planning, and partner with the Global Strategic Marketing team to launch new products in the assigned region and ensure alignment with global launch strategy. They are responsible for tactical execution of regional product launches including sales forecasting, inventory allocation, customer targeting, and coordination of regional & national trainings. The incumbent’s responsibilities will include, but not limited to:

  • Supervise a team of marketing professionals passionate about providing a high level of support to the regional sales team. This includes “first line” technical support, co-travel to support selling efforts, building customer relationships, and gathering of market intelligence

  • Lead communications with the North America sales team

  • Ensure frequent and efficient communications regarding company strategies, product launches, and other key initiatives

  • Work with Regional Leader to develop region specific marketing and promotional materials in adherence to corporate standards and guidelines, and work closely with Professional Education to develop educational programs that align with regional business plans and market needs

  • Lead and provide direction to the marketing and sales team on how to contend effectively with existing portfolio of products and solutions and provide leadership, direction and management to the assigned marketing team

  • Establish and support a culture that supports collaboration and inclusiveness across the various DePuy Synthes businesses, and ensure all marketing communications are coordinated, support marketing plan objectives and are an effective expenditure of resources

  • Develop and handle annual Marketing Departmental budget

  • Monitor revenues, expenses, and purchases

  • Recruit, motivate, develop, and delegate the overall Performance Management of associates within area of responsibility, and create a robust leadership pipeline in marketing with 2-3 ready now successors to all leaders by through implementation of FUSE marketing competency model, diversity & inclusion, focus on GLP behavior & career development planning and leadership pipeline concepts

  • Ensure adherence to company policies and procedures


  • A minimum of a Bachelor’s Degree is required

  • An Advanced Degree (MBA) is preferred.

  • A minimum of 10 years of related or relevant experience in Marketing, Sales & Sales Management, or related function in a complex market is required

  • Prior healthcare industry is preferred

  • Significant and shown experience with the launching of new services, products, as well as programs is required

  • Knowledge of healthcare environment and medical device industry including U.S. payment reform; BPCI, and outpatient procedures is preferred

  • Management experience and a consistent track record and passion for developing direct reports are required

  • Confirmed experience developing and executing successful business plans is required

  • Experience and attested leadership in interacting with key customers and sales force is required

  • Global experience is preferred

This position to be located in West Chester, PA, Raynham, MA or Warsaw IN and requires up to 50% travel, including some weekends. Travel is primarily domestic, but may include some international travel.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Primary Location

United States-Massachusetts-Raynham

Other Locations

North America-United States-Indiana-Warsaw, North America-United States-Pennsylvania-West Chester


Depuy Orthopaedics. Inc. (6029)

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