Oracle Community Manager and Strategist in Marlborough, Massachusetts
Development of communication programs to promote Oracle*s products and services.
Integrate advertising into the marketing campaigns. Maintain regular interface within the organization and with external suppliers and agencies. Plan and manage pan-geography corporate and local campaign media plans. Plan, manage and implement corporate and local campaign advertising creative. Use professional concepts, company policies, procedures and own creativity handling local campaigns - and arrange sign off with appropriate management level. Integrate all advertising across the communications mix. Maintain and communicate brand advertising guidelines. Provide support and input when assisting with partner advertising. Manage resources within the terms of project budget. Develop and manage brand communications audit. Measure advertising effectiveness.
Job duties are varied and complex utilizing independent judgment. May have project lead role. Five years relevant work experience. A proven track record in advertising across geography, five years experience, within a reputable global agency or major industry leader.
Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.
Transforming marketing s impact on revenue, Oracle Marketing Cloud is the only Modern Marketing Cloud solution that integrates cross-channel, content, and social marketing with data management for the enterprise. The company's mission is to make its customers the best marketers on earth.
As a community manager you will work directly with Oracle Marketing Cloud s content, communications, product, demand generation and support teams. Your role will be to advocate for the interests of members of the community who have engaged with, commented on or inquired about Oracle Marketing Cloud or our industry. You will facilitate dialogue between community members and the appropriate stakeholders within Oracle Marketing Cloud, ensuring the company and community engage in a transparent, constructive dialogue. You will work closely with the core community team at Oracle to innovate the customer experience and drive adoption.
Day to day, you will be responsible for:
Customer Relations: Engaging in constructive dialogue with community members or escalating the discussion to the proper stakeholders within Oracle Marketing Cloud. Provide direct support to customers and engage employees to respond quickly.
Content Creation and Creative: Manage and encourage the creation of blogs, articles, newsletters, communications materials, banners to promote Oracle Marketing Cloud and engage customers.
Collaboration: Partner with customer facing functions to ensure Oracle Marketing Cloud s advocate panel is growing and engaged
Leadership: Act as an active participant and advocate for Oracle Marketing Cloud s Topliners community. Attend industry events to promote Oracle Marketing Cloud s leadership in Modern Marketing.
Marketing strategy/communications: Create strategic marketing/communications plans to provide direction for Topliners. Maintain a roadmap focused on platform changes.
Compliance: Ensure all initiatives are in line with Oracle policies and procedures.
Best practices: Focus on community management best practices and continuous improvement on customer experience of Topliners
Analytics and Insights: Use tools to provide reports on community health and continually find ways to improve on those metrics through new initiatives.
Evaluating and managing, as appropriate, new tools/technologies and techniques.
Help train staff on social media / community best practices.
Minimum of 5 years work experience, which must include: marketing, communications, customer support, or social media for a technology company
Having held a social media or community management role in the past is a plus
B2B technology experience a plus
Education / Technical certification requirements:
- BA/BS in relevant (marketing, communications, journalism) subject
Proficiency (cultural and technical) in all major social networks (Twitter, Facebook, LinkedIn, SlideShare, Google ) an Q&A sites (Focus, Quora, LinkedIn Groups)
Familiarity with social relationship platforms and technologies (e.g., Radian6, Lithium, Jive)
Excellent writing skills
Superior business judgment
Ability to form relationships with industry influencers
Strong track record as a team player
Budget management expertise
Background in analytics
Passion for Oracle Marketing Cloud
Title: Community Manager and Strategist
Location: United States
Requisition ID: 17000VTI
Other Locations: Canada