City of Cambridge Communications Manager in Cambridge, Massachusetts
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Under the direction of the Deputy Director/Chief of Administration, the Communications Manager will oversee agency-wide communications and media related functions. Our expectations are that the successful candidate will be a highly motivated, well-organized self-starter with excellent interpersonal communication skills who enjoys public and community interactions. Specific responsibilities include but are not limited to:
- Direct internal and external communications for the Community Development Department (CDD) and its divisions; coordinate communication with City's Director of Communication, other City departments, and outside organizations as needed.
- Oversee development and execution of CDD's long-term communications plan; develop branding guidelines and style guides to ensure consistency in CDD's messaging, graphic presentations, and social media strategy
- Coordinate and develop media relations to promote departmental programs, public events, and initiatives to the community; optimize opportunities for engagement
- Develop creative materials using digital, web, social and print media; utilize for marketing and programmatic campaigns; publicize and increase awareness of CDD's community engagement efforts.
- Manage the Department's website content; in accordance with branding guidelines, write original content for department homepage and other webpages, upload documents as necessary and approve web edits from staff members.
- Manage the Department's social media strategy, including but not limited to Facebook, Twitter, Instagram, and Tumblr.
- Develop press releases, advisories, and talking points for the department head and others
- Design, draft and edit departmental publications as needed.
- Collaborate with department staff to plan, review and execute initiatives and campaigns that promote the department's comprehensive programs. Prepare updates on events and CDD successes; create periodic reports to communicate progress.
- May represent CDD at public events and/or make presentations to audiences that vary in size and backgrounds.
- May provide oversight to interns and/or consultants.
- Attend evening meetings as needed
- Perform other duties as required.
- Bachelor's degree in Communications, English or a related field; plus 4-7 years of experience; or an equivalent combination of education, training and experience may be considered.
- Excellent written and oral communication skills, ability to relate to audiences with multiple dimensions of diversity, and work collaboratively with peers.
- Experience implementing communications strategies as well as using data to drive content strategies
- Knowledge of and experience using Adobe Creative Cloud software; ability to create design templates for flyers, posters, and other materials that align with branding guidelines
- Excellent organizational and interpersonal skills, with a keen attention to detail
- Proficiency and comfort with technology, particularly social media (i.e., Facebook, Twitter, Instagram, and Tumblr) and development of web content.
- Ability to work cooperatively with a variety of people and serve the community effectively.
- Ability to work independently on routine tasks and manage recurring project cycles.
PREFERRED KNOWLEDGE SKILLS AND ABILITIES:
- 5+ years of communications experience, including exposure to one or more of CDD's programs (i.e., Community Planning, Housing, Economic Development, and Environmental and Transportation Planning)
- Experience implementing methods to measure and increase public engagement
- Knowledge of web-specific communication strategies
- Experience with website content management systems, including content updates and basic HTML coding
- Familiarity with the Cambridge community preferred.
PHYSICAL DEMANDS: Ability to access, input and retrieve information from a computer. Ability to answer phones and maintain multiple files and able to lift a minimum of at least 10 pounds. Ability to travel throughout the City of Cambridge to various meetings, etc. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
WORK ENVIRONMENT: Standard office environment. Fluorescent lighting and air conditioning. Moderate noise level.
Internal applicants submit a job bidding form and 2 copies of both your resume and letter of interest; external applicants submit your resume (including social media handle), letter of interest, and a brief writing/graphic sample via email to: firstname.lastname@example.org or to Personnel Department, Room 309, City Hall, 795 Massachusetts Avenue, Cambridge MA 02139. Fax 617-349-4312. Resume and letter of interest requested by 8/21/17. Position is considered open until filled.
THE CITY OF CAMBRIDGE IS AN EQUAL OPPORTUNITY/AFFIRMATIVE ACTION EMPLOYER. WOMEN, MINORITIES, VETERANS, AND PEOPLE WITH DISABILITIES ARE STRONGLY ENCOURAGED TO APPLY.
CITY OF CAMBRIDGE RESIDENTS ESPECIALLY ARE ENCOURAGED TO APPLY.
Department: Community Development Department
Job Title: Communications Manager
Job Code: M400
Civil Service Position: Non Civil Service position
Union Affiliation: None
Hours Per Week: 37.5 hour workweek; occasional weekend and evening work; 2 year contract position
POSTING DATE: July 20, 2017
RATE: $70,451- $85,134 + excellent benefits