Accenture Marketing Manager in Boston, Massachusetts
Title: Marketing Manager Location: USA Other Locations: USA-Northeast, USA-Midwest Job Number: 00469307
Organization: Corporate Functions/Marketing
Location : Boston, Chicago, or New York Level: 7 - Manager
Join Accenture and help transform leading organizations and communities around the world. The sheer scale of our capabilities and client engagements and the way we collaborate, operate and deliver value provides an unparalleled opportunity to grow and advance. Choose Accenture, and make delivering innovative work part of your extraordinary career.
People in the Corporate Function career track contribute to the running of Accenture as a high- performance business through specialization within a specific functional area, and grow into internally focused roles by deepening their skills and/or developing new skills within an internal functional area.
Marketing and Communications professionals build a powerful and differentiated global brand at the corporate, industry, capability and geography levels that supports the Accenture strategy; enhances long-term client relationships; inspires employees and candidates; and drives profitable revenue growth. Accenture Corporate and Recruitment Marketing is now looking for a strong leader to support Global and North American programs.
Job Description: In this role, you will work closely with corporate and recruitment stakeholders, and other colleagues from our marketing and communications community, to lead the day-to-day development and implementation of integrated marketing and communications supporting our corporate citizenship and alumni initiatives.
You will be accountable for the delivery of all components of the marketing mix, including research and analysis, creative and message development, advertising, digital, social, and events and measurement.
To succeed in this role, you will need first-class communication, digital marketing, acquisition marketing and stakeholder engagement skills, a proven track record in corporate and/or recruitment marketing (or related B2C marketing experience), and a deep understanding of marketing to diverse audiences.
You will be required to r emain abreast of changes in marketing and technology to inform strategies that reach internal and external audiences.
Your focus will be on driving awareness of Accenture’s commitment to corporate citizenship and as an employer of choice, increasing engagement with employees, candidates and their influencers, alumni, clients and other stakeholders.
Assist in developing a full spectrum of integrated marketing and communications activities and in their successful implementation across a variety of channels and vehicles, including internal, external, digital, social, etc. Create and maintain publication schedules and editorial calendars for delivery of relevant and timely content Assist in writing and editing copy for a variety of digital communications including website, newsletter and e-mail Interpret long-form content and translate into pithy social posts and online web copy that inspires and motivates our target audiences Analyze data from marketing programs, determine insights and develop recommendations to optimize on an ongoing basis Maintain brand consistency (message and visual) across channels of communications Collaborate with a large team of marketing and communications colleagues and partner with program team members to help achieve shared goals and objectives Implement marketing and communications efforts adhering to agreed timelines and manage expectations with various stakeholders Establish and sustain relationships with external vendors/partners to support the current and future goals of the organization Qualifications: Basic qualifications:
Bachelor's degree or higher in Marketing, Business, Communications, Journalism or related field (specialization in online/digital marketing a plus); advanced degree preferred Minimum 10 years of overall marketing experience, including corporate and/or recruitment marketing Preferred Qualifications:
Proven marketing and communications planning, project management and execution skills Experience with Microsoft Office Suite, collaboration technology and website content management tools Professional services or B2B marketing experience a plus Agency or graphic design experience a plus Deep understanding of and ability to apply integrated marketing concepts, visual identity, brand strategy and positioning, and message development skills Extensive experience leveraging digital and social channels to reach a desired audience Global perspective and understanding of business marketplace Strong project management, organizational, multi-tasking and time-management skills Professional Skills:
Broad overall business acumen and knowledge of Accenture’s businesses Ability to successfully manage multiple complex, fast-paced projects under tight deadlines Resourcefulness and tenacity, ability and willingness to progress with ambiguity Meticulous attention to detail, quality assurance Passion for executing deliverables and programs that are of the highest quality possible, fully support Accenture’s business strategy and are in line or exceed leadership expectations Strong negotiation, mediation and conflict management skills to resolve complex or disputed issues Strong stakeholder management skills – working with senior leaders in Marketing & Communications, Corporate Citizenship, Investor Relations, Finance, Recruiting, HR and other key stakeholder groups Ability to develop and apply creative solutions and “out of the box” thinking to complex issues Excellent oral and written communication skills and presentation skills Proven, pithy, stand-out writing style specific to the digital medium Ability to get things done both independently, with minimal supervision, and in a team-oriented, cross-functional environment Demonstrated teamwork and collaboration in a professional setting; either military or civilian Role Requirements:
Role is expected to work from Accenture location on a regular basis Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture (i.e., H1-B visa, F-1 visa (OPT), TN visa or any other non-immigrant status).
Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.
Accenture is a federal contractor and an EEO and Affirmative Action Employer of Females/Minorities/Veterans/Individuals with Disabilities.
Equal Employment Opportunity
All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.
Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.
Accenture is committed to providing veteran employment opportunities to our service men and women. Job: Marketing & Communications